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Field Marketing Manager - Americas

$84.77k
Full-time

Rackspace Technology

Field Marketing Manager – Americas

Role Overview

The Field Marketing Manager – Americas serves as a key marketing partner to sales and business leaders across Rackspace, translating regional priorities and growth objectives into focused marketing programs that drive engagement, pipeline, and revenue.

This is a highly collaborative and hands-on role for someone who can move comfortably between strategy and execution. You will serve as a marketing focal point for key stakeholders, developing and executing integrated field and account-based marketing programs that may include executive engagements, customer events, targeted campaigns, digital activation as part of the ABM programs, and sales follow-up.

Success in this role requires strong stakeholder management, commercial thinking, operational discipline, and the ability to independently move programs from idea through execution and measurement.

Responsibilities

  • Serve as a trusted marketing focal point for assigned Americas sales and business stakeholders, understanding their priorities, target accounts, pipeline needs, and go-to-market objectives.
  • Develop and execute regional field marketing plans aligned with Rackspace business priorities and growth objectives.
  • Design and execute Account-Based Marketing (ABM) programs for strategic accounts and account clusters in close partnership with Sales.
  • Own end-to-end execution of field programs and events, including planning, audience strategy, stakeholder coordination, vendors, budget, execution, lead follow-up, and measurement.
  • Partner across Corporate Marketing, Product Marketing, Partner Marketing, Digital, Marketing Operations, Sales, and other teams to bring integrated programs to market.
  • Use digital tactics as part of broader field and ABM programs to engage target audiences before, during, and after key activations.
  • Ensure leads and account engagement generated through programs are appropriately captured, followed up, and connected to pipeline opportunities.
  • Use data and insights to evaluate program performance, optimize investments, and communicate marketing impact to stakeholders.
  • Manage program budgets and external vendors with strong operational and financial discipline.
  • Leverage platforms such as HubSpot and Salesforce, as well as AI-enabled tools, to improve program execution, personalization, and productivity.

Desired Qualifications

  • 5+ years of B2B field marketing, demand generation, ABM, or integrated marketing experience, preferably within technology or complex enterprise environments.
  • Demonstrated experience developing and executing Account-Based Marketing and field marketing programs in partnership with Sales.
  • Strong stakeholder management skills and confidence working with senior sales and business leaders.
  • Proven ability to own programs end-to-end, balancing strategic thinking with hands-on execution.
  • Experience executing customer and executive events as part of broader demand generation and account engagement strategies.
  • Strong understanding of pipeline, lead management, campaign measurement, and marketing ROI.
  • Experience with Salesforce and marketing automation platforms such as HubSpot preferred.
  • Highly organized, resourceful, and comfortable managing multiple priorities in a fast-paced, matrixed environment.
  • Highly resilient and adaptable, with the ability to stay focused, resourceful, and execution-oriented in a fast-changing environment where priorities, stakeholders, and business needs may shift frequently.
  • Ability to travel as needed to support programs and events across the Americas.(~30% travel)

The Opportunity

Rackspace is at a pivotal point in its evolution, sharpening how we go to market, engage customers, and drive growth. This is an opportunity to be part of that transformation and play a visible role in shaping how we connect with customers and prospects across the Americas. We’re looking for someone who brings strong marketing judgment, takes ownership, builds trusted relationships, and can turn business priorities into focused programs that deliver measurable impact.

#LI-MF1 #LI-US Remote

Our compensation reflects the cost of labor across several geographic markets. The compensation range for this position ranges from $84,769.00/year in our lowest geographic market up to 124,290.10 USD/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. The compensation package may also include incentive compensation opportunities in the form of annual bonus or incentives, equity awards and an Employee Stock Purchase Plan (ESPP). Learn more about benefits at Rackspace.

About Rackspace Technology

We are the multicloud solutions experts. We combine our expertise with the world’s leading technologies — across applications, data and security — to deliver end-to-end solutions. We have a proven record of advising customers based on their business challenges, designing solutions that scale, building and managing those solutions, and optimizing returns into the future. Named a best place to work, year after year according to Fortune, Forbes and Glassdoor, we attract and develop world-class talent. Join us on our mission to embrace technology, empower customers and deliver the future.

More on Rackspace Technology

Though we’re all different, Rackers thrive through our connection to a central goal: to be a valued member of a winning team on an inspiring mission. We bring our whole selves to work every day. And we embrace the notion that unique perspectives fuel innovation and enable us to best serve our customers and communities around the globe. We welcome you to apply today and want you to know that we are committed to offering equal employment opportunity without regard to age, color, disability, gender reassignment or identity or expression, genetic information, marital or civil partner status, pregnancy or maternity status, military or veteran status, nationality, ethnic or national origin, race, religion or belief, sexual orientation, or any legally protected characteristic. If you have a disability or special need that requires accommodation, please let us know.

Vacancy posted 2 days ago
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