Massachusetts Growth Marketing Manager

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position in Massachusetts, this role will manage digital marketing campaigns, enhance brand awareness, and drive client engagement for behavioral health services. Key Responsibilities: Develop and manage digital marketing campaigns across various platforms to optimize performance and lead generation Execute B2C marketing initiatives to engage prospective clients and enhance brand trust in virtual behavioral healthcare services Strengthen B2B marketing efforts by building relationships with referral partners and increasing organizational visibility Required Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS Demonstrated success in developing and executing both B2C and B2B marketing strategies Knowledge of Google Analytics, Google Ads, and SEO best practices Experience managing paid advertising campaigns and analyzing marketing data for decision-making