E-Commerce Account Manager

E-Commerce Account Manager

The E-Commerce Account Manager will be responsible for driving the growth, optimization, and performance of Sunny Health & Fitness's digital sales channels. This includes managing product listings, promotions, performance metrics, and day-to-day operations across our Shopify DTC website and third-party e-commerce marketplaces such as Amazon and Walmart.com. You will play a key role in improving conversion, profitability, and customer experience.

Key Responsibilities

• Channel Management
• Own the daily management and optimization of e-commerce platforms including Shopify, Amazon, Walmart.com, and other digital marketplaces.
• Ensure accurate, compelling, and SEO-optimized product listings (titles, descriptions, images, A+ content, and more).
• Manage product launches, pricing updates, and promotional calendars across platforms.

• Sales & Performance Optimization
• Analyze and track key performance metrics (traffic, conversion rate, sales, margins, return rate, etc.) to identify growth opportunities.
• Regularly audit site and marketplace listings for accuracy, visibility, and best practices.
• Monitor and improve customer ratings, reviews, and overall experience.

• Inventory & Fulfillment Coordination
• Partner with operations and logistics teams to ensure product availability and minimize out-of-stocks or fulfillment delays.
• Forecast demand and monitor stock levels to support sales goals and prevent over- or under-stocking.

• Promotions & Campaign Execution
• Collaborate with internal marketing and paid media teams to plan and execute promotions, ad campaigns, and email strategies aligned with channel goals.
• Optimize product visibility through strategic use of platform tools (e.g., Amazon ads, Shopify apps, coupons, deals).

• Marketplace Operations
• Maintain platform compliance and resolve any account health, policy, or listing issues proactively.
• Stay current on platform updates, algorithm changes, and emerging tools or trends.

• Cross-Functional Collaboration
• Work closely with creative, marketing, product, and customer service teams to align messaging, resolve issues, and improve the end-to-end digital shopping experience.

Qualifications

• Bachelor's degree in Marketing, Business, E-Commerce, or related field
• 24 years of experience in e-commerce account management, digital merchandising, or online marketplace operations
• Hands-on experience with Shopify, Amazon Seller/Vendor Central, and other major e-commerce platforms
• Strong analytical skills and experience working with data platforms (Google Analytics, Excel, Looker, or similar)
• Knowledge of SEO best practices and digital conversion optimization
• Highly detail-oriented with a strong sense of ownership and urgency
• Experience in fitness, consumer goods, or DTC e-commerce a plus

Benefits

• Medical, Dental, Vision Insurance: Company covers 80% for employees only.
• Life Insurance: Fully covered by the company
• 401k Dollar for Dollar matching up to 3%, eligible to enroll after one full year with the company. 100% fully vested
• Sick Paid Leave
• 7 Paid Holidays (Eligible after probation period)
• Accrued Vacation
• Company provides discounts for fitness equipment for our employees