B2B Marketing & Lead Generation Specialist - Onsite

We are seeking a versatile professional who can consistently generate a stable, high-quality stream of B2B business opportunities for our sales team and scale high-quality lead generations. Key Responsibilities: Conduct proactive outbound prospecting, including B2B cold calling, LinkedIn outreach, and targeted email sequences, to build a robust pipeline. Practical experience using Apollo, Clay, and data platforms like ZoomInfo Qualify inbound leads and book discovery meetings for the broader sales or executive team. Maintain accurate and up-to-date records of all outreach activities, lead statuses, and contact information within our CRM (e.g., Salesforce, HubSpot). Paid Ads & Content Creation Manage and optimize paid advertising campaigns (e.g., Google Ads, LinkedIn Ads ) to maximize ROI and drive inbound traffic. Lead content creation initiatives by writing compelling copy for ad creatives, email campaigns , landing pages, and marketing brochures. Translate complex scientific concepts into digestible, engaging content tailored to our target audience. Social Media Management Create and manage a consistent content calendar across key social media platforms (with a strong focus on LinkedIn). Engage with our digital community, monitor industry trends, and use social channels to build brand awareness and educate our audience. Track social media metrics and paid ad performance, providing actionable insights to improve reach. Trade Show & Event Support Coordinate logistics for industry trade shows, conferences, and exhibitions to ensure a strong brand presence. Manage the design and production of event collateral (booth graphics, handouts, promotional items). Drive pre-show marketing to boost booth traffic and conduct rigorous post-show follow-up (including cold calling) to convert event leads. Qualifications Experience: 2–4 years of experience in marketing, sales development (SDR/BDR), or a hybrid growth role, preferably within the life sciences or B2B tech sectors. Education: Bachelor’s degree in Marketing, Business, Communications, or a related scientific field. Skills: Proven ability to manage cold outreach sequencing via Instantly or Smartlead , leveraging AI automation to streamline workflows . Experience setting up, managing, and optimizing paid ads (Google Ads, LinkedIn Ads ). Skill in managing pipelines and tracking campaign ROI within HubSpot . Strong content creation and copywriting skills, with an eye for design and messaging. What We Offer Competitive base salary + performance bonus medical insurance, 401k, PTO The role is 100% onsite at our Costa Mesa, CA office w/ occasional travel to our Fort Myers, FL manufacturing facility to obtain marketing material. Join us as a Marketing & Lead Generation Specialist where your energy fuels our growth! Bring your passion for marketing, your knack for building relationships, and your drive for success to a role that empowers you to make a real difference. We value proactive thinkers who thrive on challenge and are eager to contribute to our expanding business landscape. #J-18808-Ljbffr Enova Science