Senior Manager, Revenue Analytics, NYT Wirecutter
$140k - $160kThe New York Times Company
New York, NY; Remote - USA
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
About the Role
NYT Wirecutter is looking for a Senior Manager, Revenue Analytics to power our business strategy. Your core mandate is to increase audience monetization across our primary businesses—Affiliate, Advertising, and E-commerce—ensuring we preserve long‑term audience trust. As a player‑coach role, you will lead a team of analysts and partner closely with Revenue, Product, and Marketing leads to establish KPIs, run conversion experiments, and build attribution frameworks that scale revenue. You will report to the Executive Director, Data Analytics.
Responsibilities
You will lead, mentor, and onboard a team of two direct reports, nurturing their career growth
You will analyze affiliate revenue drivers (e.g., merchant commissions, EPC, conversion rates, and partner yield) across all content touch points.
You will be the analytics lead for the newly launched Wirecutter Store, reporting on unit economics, merchandise performance, cart funnel analytics, order value (AOV), and customer acquisition/repeat purchase metrics
You will partner with Ad Ops and Advertising teams to track ad yield (RPM, eCPM), fill rates, and ad unit viewability, balancing display and custom content revenue against user experience and page speed
You will evaluate trade‑offs between affiliate links, ad placements, and Wirecutter Store product placements on site, creating a holistic monetization framework to maximize total revenue per user.
You will lead recurring commercial reporting for Wirecutter Leadership, communicating complex multi‑channel revenue dynamics, forecasting, and strategic expansion opportunities.
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.
Basic Qualifications
6+ years of experience in revenue or e-commerce analytics, with direct experience supporting affiliate marketing, digital advertising, or online retail operations
2+ years of people management experience
3+ years of experience analyzing diverse revenue models, including affiliate marketing, programmatic/direct digital advertising, and DTC e‑commerce operations
3+ years of experience in A/B testing, conversion rate optimization (CRO), and pricing/placement experiments aimed at.
Advanced mastery of SQL and experience with BI/data visualization tools (e.g., Tableau, Looker) to build end-to-end commercial dashboards and financial reporting models.
Preferred Qualifications
1+ years of experience working with e‑commerce platforms (e.g., Shopify, Magento), ad tech/SSP platforms, and affiliate network platforms
Proficiency in Python or R
Quantitative degree in Economics, Business Analytics, Finance, Statistics, Data Science, or a related field
This is a remote position.
REQ-020673
Additional Compensation and Benefits:
- For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock.
- Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company‑matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.
For roles outside of the U.S., information on benefits will be provided during the interview process.
The annual base pay range for this role is between:
$140,000 - $160,000 USD
Candidate Use of GenAI Tools:
We’re excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.
If you’re an engineering candidate, we’ll let you know what specific GenAI tools you are permitted to use for your technical assessment.
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here .
The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email View email address on click.appcast.io. Emails sent for unrelated issues, such as following up on an application, will not receive a response.
For information about The New York Times' privacy practices for job applicants, click here .
Voluntary Disclosures & Self Identify Questions
Individuals seeking employment are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. To ensure compliance with equal employment opportunity requirements, we invite you to complete the Voluntary Disclosure form below. All applications will receive consideration for employment without regard to legally protected characteristics. Whether you decide to disclose or not, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.
Please select the gender which most accurately describes how you identify yourself Select...
Please select the ethnicity which most accurately describes how you identify yourself Select...
Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.
As set forth in The New York Times’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.
A "recently separated veteran" means any veteran during the three‑year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
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