Data Product Manager - TikTok Shop

About the Team:Sellers on our platform make real business decisions every week — where to put media, which creative to scale, whether a product launch worked, whether more inventory should be reserved. Data is at the center of all these decision making processes.We're looking for a Product Manager to own the analytics products that sellers depend on, and to own whether they actually help sellers improve their business. You'll build direct relationships with sellers, turn what you learn into products, and run the go-to-market that drives adoption. You will be the person who knows the customer better than anyone else in the building.

Responsibilities

• Build direct connection with sellers and understand their business needs and turn these insights into data products;


• Own the roadmap for a set of seller-facing analytics products, from opportunity sizing through launch;


• Define metrics that match how sellers think: funnel stages, category share, new-to-brand versus repeat, channel performance, etc.;


• Collaborate with cross functional teams including data scientists, designers, data engineers, software engineers to build data products;


• Own the launch of data products from end to end, including driving training to account managers to better help sellers.

Qualifications

Minimum Qualification(s):

• 5+ years of product management experience owning roadmap strategy and definition


• Experience building products for external business users, with direct ownership of product roadmap


• Experience owning go-to-market for a launch, including positioning, field enablement, and post-launch adoption


• Experience with SQL and analyzing large datasets independently


• Experience writing requirements for and working with data scientists, data engineering and software engineering teams

Preferred Qualification(s):

• Experience building data or analytics products — reporting dashboards, measurement tools, or insights products


• Experience in e-commerce, marketplace, social media, or measurement


• Working knowledge of brand marketing: media planning cycles, funnel measurement, share of voice, creative testing

Job Information

The base salary range for this position in the selected city is $176320 - $280440 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;


2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and


3. Exercising sound judgment.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an \"Always Day 1\" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at

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