Senior Paid Search Manager - Ecommerce

About the job

Paid Search Manager – Ecommerce – Mirasma

Department: Paid Media / Client Strategy

Type: Full-Time

Position Overview

The Senior Paid Search Manager will be responsible for executing, managing, and optimizing paid media campaigns across Google Ads platforms, including Search, YouTube, Performance Max, and Display. This role focuses on high-quality execution within a performance-driven environment, translating strategic direction into scalable campaigns that drive measurable results.The ideal candidate has strong hands-on experience with Google Ads for ecommerce brands, understands direct-response marketing, and is highly analytical in optimizing performance. While overall strategy is guided by the Digital Strategist, the Paid Search Manager is expected to think critically, identify optimization opportunities, and contribute insights that improve account performance.

Key Responsibilities

• Campaign Execution & OptimizationBuild, launch, and manage Google Ads campaigns across Search, YouTube, Performance Max, and Display
• Execute campaign structures and bidding strategies aligned with performance goals
• Continuously optimize campaigns to improve CPA, ROAS, conversion volume, and efficiency
• Monitor daily performance and make proactive adjustments
• Maintain strong account structure and direct-response best practices

Performance Monitoring & Analysis

• Track key performance metrics and identify trends, anomalies, or risks
• Analyze data to uncover optimization opportunities and improve efficiency
• Maintain organized campaign structures, naming conventions, and documentation
• Escalate performance issues or technical blockers when necessary

Full-Funnel Awareness

• Understand how paid traffic interacts with landing pages, funnels, and offers
• Collaborate with creative, CRO, and funnel teams to align performance
• Provide feedback based on user behavior and campaign data
• Support structured testing and experimentation initiatives

Creative Testing & Optimization

• Execute creative testing strategies based on performance insights
• Rotate creatives, formats, and messaging to prevent fatigue
• Provide data-backed feedback on winning concepts and angles
• Ensure all assets meet platform policies and guidelines

Team Collaboration & Execution

• Work closely with strategists and internal teams to execute campaign roadmaps
• Participate in performance reviews and optimization discussions
• Maintain clear communication and task management within ClickUp
• Take ownership of assigned accounts and ensure consistent execution

Qualifications

• 2–4+ years of hands-on experience managing Google Ads campaigns
• Strong experience working with eCommerce brands
• Deep understanding of direct-response marketing and performance optimization
• Familiarity with Search, YouTube, Performance Max, and Display campaigns
• Strong analytical mindset with ability to translate data into action
• Ability to work both independently and collaboratively
• Strong attention to detail and organization
• Google Ads certifications are a plus

What Success Looks Like

• Consistent execution of structured, high-performing campaigns
• Ongoing improvements in CPA, ROAS, and conversion volume
• Clean, scalable account structures that support growth
• Strong collaboration with internal teams to drive results
• Reliable ownership and accountability across accounts

What’s the Company Like?

Mirasma is a performance-driven growth agency specializing in Google and YouTube advertising for ecommerce brands. We don’t just run ads, we build complete acquisition systems including funnels, creatives, and conversion strategies designed to scale. Our team manages over $11M in monthly ad spend and has scaled multiple brands past $100K/day in revenue through Google and YouTube. We operate in a fast-paced, data-driven environment focused on real performance and measurable growth.

What We Offer

• Hybrid flexibility
• High-performance, growth-focused environment
• Opportunity to work with top ecommerce brands
• Direct collaboration with experienced strategists and leadership
• Clear ownership and impact on account performance
• Fast-paced team with strong systems and structure 

Compensation: $85,000–$120,000 annually

Final compensation will depend on experience, qualifications, and overall fit for the role.

Benefits: Full-time W-2 employees are eligible for company-sponsored medical coverage, with Mirasma covering 100% of the employee-only premium. Dental and vision coverage are also available, along with employer-paid basic life and long-term disability insurance. Benefits begin after a 60-day waiting period and are administered through ADP TotalSource.