Senior B2B Marketing Strategist

This position requires working onsite at our Fort Worth office at least 2–3 days per week. Candidates should live within a reasonable commuting distance or be willing to relocate. The role You set strategy for B2B technology companies that are serious about growth, and you are the face of The Starr Conspiracy to the clients you own. Brand positioning, go-to-market architecture, demand generation, digital and paid media, narrative development. The work that makes everything else work. You do both halves of the job. You set the strategy for a portfolio of clients as their primary strategic contact, and you activate it: you build and run the programs that bring the strategy to life, using our proprietary AI systems alongside your own marketing skills, and you present the results directly to CMOs, CEOs, and executive teams. AI multiplies your output. Your judgment decides what gets built and whether it is good enough to ship. Requirements You should have experience in: B2B marketing strategy. 3+ years in a client facing role at an agency or as an in-house marketing strategist at a technology company, spanning strategy and hands-on digital execution Paid media. Owning budgets and performance on channels like Google Ads and LinkedIn Organic growth. Technical SEO, answer engine optimization (AEO), and content planning Demand generation. Email, outbound, landing pages, and conversion optimization Marketing operations. Marketing automation and CRM, web analytics, attribution, and performance reporting AI tools, hands-on. Daily use, a clear sense of their limits, and the curiosity to keep exploring. You understand AI well enough to work across a variety of tools and systems, pick up new ones quickly Bonus. HR Tech, Work Tech, SaaS, or enterprise software What you will do Own strategic engagements end-to-end for a portfolio of B2B tech clients. What an end-to-end engagement could include (depending on each client’s needs): Develop go-to-market strategies where clients need help; i.e., paid, owned, inbound, outbound, etc. Put our proprietary AI systems to work for each client, interpret what they produce, and translate it into executable recommendations Lead client onboarding across both strategy and technology, and keep the programs in your accounts delivering value after launch Advise executives on AI-native GTM transformation: what to change, what to keep, and in what order Plan, launch, and optimize paid media programs on LinkedIn, Meta, and Google, and own the reporting that ties spend to pipeline Run organic growth for your clients: technical SEO, AEO, and content planning that gets them found and cited Build and run the demand engine behind the strategy: outbound, email, landing pages, and conversion paths, with our proprietary AI systems doing the heavy lifting Own performance reporting and attribution for your accounts, and turn the numbers into the next decision Project and account management activities completed with the support of AI support: Project management using AI to handle coordination. You deliver. You build with AI systems, not around them. Work that AI can produce, AI produces. You make it right and ship it. Pure account management such as status update, an AI produces it. If a client needs judgment, you produce it. Partner with our developers to scope custom solutions for clients Who this is for You have led strategy at a senior level and want more leverage than your current seat gives you. You might be: Running your own practice and ready for systems, products, and a team that multiply your impact Leading strategy at an agency where the ceiling on the work has become the constraint A senior marketing leader inside a SaaS company who misses the variety and pace of client work About The Starr Conspiracy The Starr Conspiracy is the B2B marketing agency where fundamentals meet AI transformation. We are senior by default, AI-native in how we operate, and we don't sell AI experiments. We build marketing systems that actually work. We blend proprietary AI systems we built ourselves with the strategic marketing skills we have honed over 25 years. The AI accelerates insight, execution, and scale. Our strategists supply the judgment: what to build, what the output means, and what executives do about it. We reject the false choice between fundamentals and innovation. We master both, and we tell clients what they need to hear, not what they want to hear. #J-18808-Ljbffr The Starr Conspiracy | TSC