Manager, Media & Strategy

Job Description

About the job

SheSpeaks is experiencing strong growth as brands increasingly embrace creator content and media as an important part of their marketing mix. With that growth comes an exciting opportunity to build and evolve our Media team for what’s next. We’re looking for an experienced Manager, Media & Strategy to bring our creator-led paid media campaigns to life and be responsible for optimizing performance across paid channels, primarily paid social, DSP, and CTV. This role manages a multi-million-dollar media budget across clients, optimizes media performance, and develops in-depth campaign reports to ensure data-driven decision-making. Working closely with the SheSpeaks Campaigns team, clients, and media partners, the Manager, Media & Strategy identifies areas of opportunity, optimizes media channel performance, and delivers actionable insights and recommendations that support business objectives and long-term company growth.

This individual has high attention to detail, enthusiasm for media and creator marketing, excellent client communication skills, and a desire to grow professionally. This role will report to the Director, Media & Strategy. 

Responsibilities:

• Own paid media day-to-day execution and performance across media channels, primarily paid social (Meta, TikTok, and YouTube), DSP, and CTV.
• Effectively manage timelines and ensure strong campaign execution against goals across multiple clients and campaigns simultaneously.
• Communicate effectively with clients throughout campaign kick off, execution, and reporting.
• Optimize channel performance mid-flight (channel mix, audience targeting, budget adjustments, creative versioning, offers, CTAs).
• Manage budgets, pacing, forecasting, and budget shifts across campaigns and channels.
• Develop in-depth campaign reports, complete with accurate data compilation, insightful analysis, and actionable recommendations.
• Manage communications with media and measurement partners in a timely manner.
• Effectively and responsibly leverage AI tools (Claude, Advantage+).

What We're Looking For

• 3-5 years of experience managing paid media campaigns, agency experience strongly preferred.
• Demonstrated success managing high-performing campaigns.
• Proficiency in paid social and programmatic platforms.
• Knowledge of influencer marketing, creator content and social media, with an understanding of how creator content connects with paid media.
• Experience with creator/influencer marketing is a plus.
• Familiarity with retailer/shopper marketing and CPG marketing is a plus.
• Strong communication, presentation and relationship-building skills.
• Excellent judgment and the ability to navigate campaign pivots, client communications, and building/evolving campaign processes.
• High attention to detail and a desire to grow professionally.
• Intellectual curiosity and an interest in how media, technology, automation and AI are changing marketing and the creator economy.

Education

• Bachelor’s degree preferred in Marketing, Digital Marketing, Communications, or related fields or an equivalent combination of education and experience.

Compensation

$65,000-$80,000 annual base salary plus annual bonus, depending on experience. SheSpeaks provides healthcare and dental benefits and 401K with company match. This position is remote and SheSpeaks has team members across the US.

About SheSpeaks

SheSpeaks is a creator-powered marketing and media company trusted by leading brands to turn authentic creator content into measurable business results. We bring together creator strategy, content and media to build full-funnel programs that move consumers from discovery to purchase.

Our award-winning work and growth have earned SheSpeaks recognition on the Inc. 5000 twice and as one of Chief Marketer’s Top Marketing Agencies. As we continue to grow, we’re looking for creative, curious and driven people who are excited to help shape what’s next.