Data Analyst, Engagement Analytics

Job Summary The Data Intelligence & Analytics (DnA) organization is seeking a Data Analyst to join the Subscriber Lifecycle & Commerce Analytics team supporting the measurement and understanding of trends and drivers behind streaming platform engagement across Disney's streaming service offerings (Disney+, Hulu, and ESPN). Our team masters exploratory data analysis, reporting, data visualization, and storytelling to deliver actionable insights and provide recommendations to drive business decision-making. This role will help to develop methodologies for decomposing engagement into its core content, subscriber, and product drivers and partner with cross‑functional stakeholders to develop frameworks for understanding our audiences and the relationship between engagement and retention. The right person for this role is analytically curious, detail-oriented, and eager to grow their analytical skillset. Job Summary The Data Intelligence & Analytics (DnA) organization is seeking a Data Analyst to join the Subscriber Lifecycle & Commerce Analytics team supporting the measurement and understanding of trends and drivers behind streaming platform engagement across Disney's streaming service offerings (Disney+, Hulu, and ESPN). Our team masters exploratory data analysis, reporting, data visualization, and storytelling to deliver actionable insights and provide recommendations to drive business decision-making. This role will help to develop methodologies for decomposing engagement into its core content, subscriber, and product drivers and partner with cross‑functional stakeholders to develop frameworks for understanding our audiences and the relationship between engagement and retention. The right person for this role is analytically curious, detail-oriented, and eager to grow their analytical skillset. Responsibilities Support engagement trend analyses and ad hoc deep dives into the content, subscriber, and product drivers of key engagement KPIs. Uncover insights to help optimize the content portfolio to drive quality engagement hours, partnering closely with stakeholders across Content Planning, Partnerships, Programming, Product, and Marketing teams. Assist in the development of new metrics and analytical approaches to measure engagement trends and audience behavior. Use SQL and data visualization tools to synthesize complex data into actionable insights and communicate findings clearly and effectively to both technical and non-technical audiences. Effectively communicate results through compelling data storytelling across the organization, both in oral presentations and via written reports. Build strong relationships with strategic and operational business teams to understand data needs and support ongoing analytical requests. Required Qualifications Bachelor's degree in Analytics, Computer Science, Statistics, Economics, Mathematics, or related quantitative field. 3+ years of hands‑on analytical work experience with SQL. Strong analytical skills with the ability to translate data into clear, actionable insights. Experience working with large data sets and interpreting data trends using a multitude of disparate data sources and tools. Familiarity with data exploration and data visualization tools like Tableau or Looker. Strong attention to detail with the ability to troubleshoot data issues, analyze root causes, and communicate findings clearly. Highly collaborative with strong written and verbal communication skills. Desired Qualifications Experience in the streaming media industry and/or supporting a direct‑to‑consumer or subscription‑based product. Passion for TV, film, and entertainment. The hiring range for this position in Santa Monica, CA is $97,500 to $130,700 per year and in New York, NY is $102,100 to $136,900 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job‑related knowledge, skills, and experience among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered. #J-18808-Ljbffr The Walt Disney Company