Social Media Specialist

Job Description Job Description

• * Social Media Specialist **
• * Jim Adler & Associates – The Texas Hammer® **

Are you a Social Media professional who knows how to build engagement, grow audiences, and create content people actually want to watch? Do you understand Texas culture and enjoy producing content that is both entertaining and meaningful? If so, we want to hear from you. Jim Adler & Associates, one of Texas' most recognized law firms, is seeking a talented Social Media Specialist to join our team. This role will be responsible for developing engaging content, growing our social media presence, and strengthening the iconic Texas Hammer® brand across multiple platforms. We are looking for an innovative, out-of-the-box thinker who can create compelling content that connects with audiences, drives engagement, and makes legal topics accessible, informative, and interesting. ** Responsibilities **

• Develop, create, and manage content across Facebook, Instagram, TikTok, YouTube, and other social media platforms
• Grow social media audiences through creative content strategies and community engagement
• Write compelling captions, posts, and marketing copy consistent with the Texas Hammer® brand
• Capture and edit photos and videos for social media campaigns
• Design graphics and visual content that align with brand standards
• Monitor social media trends, emerging platforms, and audience engagement metrics
• Collaborate closely with the Internet & Social Media team on campaigns and content initiatives
• Analyze performance metrics and provide recommendations to improve engagement and reach
• Assist with content planning, social media calendars, and campaign execution
• Participate in community events, firm initiatives, and brand-building activities

** Qualifications **

• Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, or a related field preferred
• Minimum of 2 years of social media, digital marketing, or content creation experience preferred
• Strong knowledge of Facebook, Instagram, TikTok, YouTube, and emerging social media platforms
• Excellent copywriting, communication, and storytelling skills
• Experience with photography, videography, video editing, and graphic design
• Strong understanding of social media analytics and performance reporting
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Creative thinker with strong attention to detail
• Team-oriented mindset with excellent interpersonal skills

** Preferred Qualifications **

• Familiarity with Hispanic culture, traditions, and Spanish-language social media platforms and audiences
• Bilingual English/Spanish is a plus
• Experience creating content for established consumer brands or medium-to-large organizations
• Knowledge of topics that resonate with broad audiences, including health, wellness, education, nutrition, lifestyle, beauty, and culinary trends
• Strong understanding of Texas culture and communities

** Why Join Jim Adler & Associates? ** At Jim Adler & Associates, our work changes lives. Every day, we help individuals and families who have suffered serious and life-altering injuries obtain the justice they deserve. This is more than a social media position. It is an opportunity to create meaningful content, make a positive impact in your community, work alongside talented professionals, and help tell stories that matter. Company Description Personal Injury Law Firm Company Description Personal Injury Law Firm Jim Adler & Associates