Sr. Director Growth Marketing

As the Senior Director of Growth Marketing, you will have the opportunity to lead the company’s paid and organic marketing strategies through a balanced lens of brand and performance marketing. You’ll thrive in this role if your background is anchored in performance marketing, and you have a love of modern social-first brand building and storytelling.Experience owning and managing decision making for 8-9 figure marketing budgets10+ years of experience inperformance marketing, with experience in the apparel or fashion industry; wholesale experience a plus5+ years of experience in brand marketing or brand management5+ years of experience in retail / foot-traffic or local marketingAnalytical Skills: Strong analytical and problem-solving skills, with the ability to interpret complex data and make strategic decisions Technical Skills: Proficiency in marketing automation tools, analytics platforms, and performance marketing platformsPlatform Skills: Proficiency in digital and social-first brand building platforms and creative tactics, including Meta, TikTok, CTV, YouTube, Google, Influencer, Affiliates #J-18808-Ljbffr Columbia Sportswear Company