Founding Marketer
€60k - €80k per yearFull-time
Top.legal GmbH
About top.legal
top.legal is a Munich-based contract intelligence platform for the German Mittelstand (industry, real estate, infrastructure). ARR growing ~10% MoM, team of 15. Marketing today happens on the side. You'd be the one to change that.
What you'd own
- Story : our positioning and the narrative that makes Mittelstand GFs and legal teams care
- Look : how top.legal shows up, from LinkedIn to event invites to the website
- Content : LinkedIn, newsletter, our own DACH Legal AI Report and PR around it
- Buzz : creative, unconventional ways to get people talking about top.legal
- Events : our 2027 playbook with roundtables, customer events in Munich and event days at big conferences across DACH
- Paid : performance campaigns on LinkedIn and beyond, testing what brings in the right people
- Impact : everything you do should be measurable, whether that's reach, signups, event turnout or meetings and pipeline for sales
What you'll walk away with
The chance to build something most people haven't heard of yet, so that in a few years they'll ask: wait, you were part of that? Plus a marketing engine you built from zero, results to prove it worked, and a close look at how a B2B SaaS company scales to the next level.
You
- Are driven and would rather build than wait for instructions
- Think outside the box and love ideas nobody else in legal tech would try
- Have a feel for your bubble and know what makes people stop scrolling
- Keep it real: authentic content over polished corporate speak
- Thrive in a high-paced environment where things change weekly
- Speak German fluently, since our customers are Mittelstand
- Ideally bring around 2 years of experience in B2B or startups, but if you're the right person, that's not a hard requirement
What you get
- An individual compensation package including equity
- Full ownership and a real budget
- Direct sparring with the founding team
- Zero politics
Vacancy posted 7 hours ago
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