Luxury Marketing - Social Media Manager

Luxury Marketing + Social Media Manager

As a Luxury Marketing + Social Media Manager at The Noel Collective, you'll be at the forefront of shaping our dynamic marketing strategy. You'll lead the charge in enhancing our luxury brand and launching our Sports & Entertainment division. By owning our brand identity and marketing strategy, you'll elevate client communication and drive brand awareness across all platforms. Working closely with our COO, you'll generate new business and nurture a client base through innovative, high-quality marketing initiatives. You'll be a pivotal part of our team, contributing to a culture of growth and excellence.

This role offers the unique opportunity to work alongside a team of strong, independent, and ambitious professionals in the luxury real estate sector. You'll enjoy a collaborative work environment that encourages creativity and professional growth. We're committed to innovation and employee development, offering flexible working arrangements and competitive remuneration. Let's build the future of luxury real estate marketing together, making a lasting impact on clients and the industry.

Responsibilities

• Lead and execute comprehensive marketing strategies across both The Noel Collective luxury brand and the Sports Entertainment brand, ensuring alignment and consistency
• Oversee and manage all social media platforms (Instagram, TikTok, LinkedIn, Facebook, YouTube), including content creation, posting, and audience engagement
• Develop and manage content calendars, campaigns, and brand initiatives that drive lead generation and client engagement
• Own all marketing materials, including listing collateral, buyer/seller guides, newsletters, print assets, and digital campaigns
• Manage MLS and Private Exclusive listings, including launch strategy and ongoing promotion
• Oversee email and text marketing campaigns for listings, events, and client touch points
• Plan and execute events, client appreciation initiatives, and brand activations in collaboration with leadership

Qualifications

• 2+ years of marketing experience, preferably in real estate, luxury, or a fast-paced service-based industry
• Strong expertise in content creation, especially social media (Reels, video, visual storytelling)
• Proficiency in tools such as Canva (required); Adobe Creative Suite experience preferred
• Experience using AI tools (e.g., Claude, ChatGPT, content generation platforms, or marketing automation tools) to support content creation, strategy, and workflow efficiency
• Highly organized with strong project management skills and the ability to manage multiple priorities simultaneously
• Excellent written and verbal communication skills with strong attention to detail
• Self-starter with a proactive mindset and the ability to take ownership and lead initiatives
• Creative, strategic thinker with a strong understanding of branding, marketing trends, and client experience

Compensation $45,000 - $60,000 yearly About The Noel Collective

The Noel Collective is recognized as one of Nashville's premier luxury real estate teams, serving both local luxury clients and a national roster of athletes, entertainers, and executives.

We are a team of strong, independent, and ambitious women who have built a true powerhouse in Nashville's luxury market. Since launching in 2021, we have closed and contracted over $450 million in sales — a testament to the trust clients place in us and the standard we hold ourselves to.

Led by founder Ali Garner Noel and affiliated with Compass, The Noel Collective brings an elevated level of service, strategy, and innovation to every client relationship.