Principal Software Engineer, Ads Platform
$276k - $414kSnap Inc.
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services. Snap Engineering teams build fun and technically sophisticated products that reach hundreds of millions of Snapchatters around the world, every day. We’re deeply committed to the well-being of everyone in our global community, which is why our values are at the root of everything we do. We move fast, with precision, and always execute with privacy at the forefront. We’re looking for a Principal Software Engineer to join the Ads Platform team at Snap. What you’ll do: Build the next generation ads formats and backend infrastructure and solutions to deliver more clicks and conversion and value for advertisers. Work end-to-end across innovating new ads product, format ideas, or infrastructure ideas experimentation, analysis and optimization Work across teams to understand product requirements, evaluate trade-offs, and deliver the solutions needed to build innovative products or services Advocate for and apply best practices when it comes to availability, scalability, operational excellence, and cost management Provide technical direction that influences the entire company Work across teams to understand product requirements, evaluate trade-offs, and deliver the solutions needed to support Snap’s performance advertising suite Technical influence that spans the entire company Utilize AI tools and high velocity engineering workflows to design and ship scalable services while upholding rigorous standards for code correctness, security, and production ready quality code Knowledge, Skills & Abilities: Excellent programming and software design skills, including debugging, performance analysis, and test design Proven track record of operating highly-available systems at scale Ability to proactively learn new concepts and technology and apply them at work Skilled at solving ambiguous problems Strong collaboration and mentorship skills Ads domain expertise and a strong interest in Ads Adaptability in learning and applying evolving AI systems and tools to remain at the forefront of engineering trends and modern development practices Minimum Qualifications: Bachelors in technical field such as computer science, mathematics, statistics or equivalent years of experience 10+ years of post-Bachelor’s software development experience; or a Master’s degree in a technical field + 9+ year of post-grad software development experience; or a PhD in a related technical field + 6+ years of post-grad software development experience 2+ years of experience with technical leadership or acting as the domain-expert to a technical organization Experience in technical leadership/ownership and setting technical direction for engineering projects Experience architecting, designing, and developing distributed systems Preferred Qualifications Experience in technical leadership/ownership and setting technical direction for engineering projects Proven track record of delivering large scale projects in attribution and measurement Experience operating highly-available systems at significant scale Experience with backend services or distributed systems Ads domain experience If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information. "Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable). Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success! Compensation In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future. Zone A (CA, WA, NYC): The base salary range for this position is $276,000-$414,000 annually. Zone B: The base salary range for this position is $262,000-$393,000 annually. Zone C: The base salary range for this position is $235,000-$352,000 annually. This position is eligible for equity in the form of RSUs. A Decade of Snap: Learn about our origin story, values, mission, culture of innovation, and more. CitizenSnap: In our third annual CitizenSnap Report, we demonstrate progress towards our environmental, social, and governance (ESG) goals, and we lay out our plans looking forward. The DEI Innovation Summit: Watch highlights from the 2nd annual DEI Innovation Summit, which brings together thought leaders and DEI experts for a day of courageous conversations to enable bold action. Snap News: Stay up to date on the latest and greatest product and innovation news at Snap Applicant and Candidate Privacy Policy
$276k - $414k
...Bitmoji, Saturn, and other digital services. Snap Engineering teams build fun and technically sophisticated products... ...with privacy at the forefront. We’re looking for a Principal Software Engineer to join the Ads Platform team at Snap. What you’ll do: Build the next...SuggestedLive inWork at officeLocal area$276k - $414k
...Lens Studio, an augmented reality platform that powers AR across Snapchat and... ...its AR glasses, Spectacles. Snap Engineering teams build fun and technically sophisticated... ...forefront. We’re looking for a Principal Software Engineer to join the Ads Format team at Snap. What you’ll...SuggestedTemporary workLive inWork at officeLocal area$250k - $340k
The opportunity The Ads Infrastructure team at Unity builds and operates the core distributed... ...one of the largest real‑time advertising platforms in the world. Our infrastructure... ...cloud‑native components, and supports the engineers, data scientists, and product teams that...SuggestedWork at officeWorldwideRelocation package$210k - $250k
...Summary About the team The Ad Experience team builds the... ...on the Samsung Tizen platform, where performance isn't optional... ...constraints deeply and building software that's fast, resilient, and... ...entire device ecosystem. Engineers on this team own features end...SuggestedHourly payFull timeWorldwide$150k - $350k
Pantera Capital is looking for engineers to join their team in Palo Alto. This role involves... ...and shipping product features on the X Ads Platform, working on ad delivery and systems... ...optimization. The ideal candidate has strong software engineering fundamentals and a bias...Suggested$242.69k - $307.13k
.... About the Role ID.me is seeking a Principal Software Development Engineer to serve as the technical authority across the Person and Trust platforms — the systems that define who a person... ...accounts), basic and voluntary life and AD&D insurance, 401(k) with company match...Full timeTemporary workWork at officeRemote workFlexible hours- Dormont Manufacturing Co is seeking a Senior Machine Learning Engineer to lead the evolution of our ads experimentation platform. You will bridge advanced statistical methodology and large-scale engineering, building tools to iterate faster on models and pipelines. The...
- ...frontends and backends. You will collaborate closely with PMs and designers to deliver powerful features for an innovative AI video ad solution. Candidates should have over 3 years of full-stack development experience, particularly with React and Python. Join a passionate...Full time
- ...Senior Full-stack Developer to enhance their innovative AI video ad solutions. This full-time, in-person role in Mountain View, CA,... ...environment while contributing to the development of a groundbreaking AI platform for video ads. Join us in transforming the advertising landscape...Full time
- Snap Inc. is seeking a Principal Software Engineer to join their Delivery Platform team. The role involves building innovative ad formats and backend solutions, ensuring scalability and operational excellence. Applicants should have a Bachelor's in a technical field, along...Work at office
$180k
xAI in Palo Alto is seeking exceptional engineers to integrate Grok into their Ads Platform. The role demands expertise in AI-powered advertising product development and includes responsibilities such as leveraging advanced AI models and managing revenue-generating systems...- Israelvcforum in Mountain View, CA is seeking a Principal Software Engineer for Ads Infrastructure. This senior role involves defining architecture for large-scale systems, ensuring efficiency and scalability. Candidates should have extensive experience with Kubernetes...
$170k - $210k
Samsung Electronics America is looking for a Sr Data Engineer to join their Samsung Ads team in Mountain View, CA. This role involves developing scalable data solutions, optimizing data models, and working closely with cross-functional teams. The ideal candidate should...$174k - $252k
Google Inc. is seeking a Senior Software Engineer, Infrastructure for Ads Safety in Mountain View, CA. In this role, you will lead the design and development of platforms ensuring high performance and scalability, as well as architect a distributed data warehouse for global...$147k - $211k
Software Engineer, Generative AI, Search Ads Personalization corporate_fare Google place Mountain View, CA, USA Apply Bachelor’s degree or equivalent practical experience. 2 years of experience programming in Python or C++. 1 year of experience building and deploying...Full time$174k - $252k
...experience testing, maintaining, or launching software products, and 1 year of experience with... ...role. About the job Google's software engineers develop the next-generation technologies... ...and enhance software solutions. Google Ads is helping power the open internet with the...Full time$150k - $350k
...highly motivated, and focused on engineering excellence. This organization... .... ABOUT THE ROLE: X Ads is one of the highest-leverage... ...product features across the X Ads Platform. Work on systems related to... ...QUALIFICATIONS: Strong software engineering fundamentals. Ability...Full timeTemporary workInternship- Google Inc. is looking for a Software Engineer to join the YouTube Ads team in Mountain View, CA. In this role, you'll develop technologies that optimize the YouTube Ads marketplace, ensuring effective ad selection through machine learning and advanced frameworks. The ideal...
$99.6k - $223.4k
...Job Title Cloud-native Platform Developer at Oracle Job Description Spectra... .... We focus on transforming how Software Developers and DevOps engineers build cloud applications for enterprise... ...disability3. Life insurance and AD&D4. Supplemental life insurance (Employee...Temporary workRemote workFlexible hours$210k - $247k
...Mainspring over traditional options like engines, turbines, and fuel cells to quickly... ...fuel-flexible, ultra-low emissions platform delivering resilient, on-site power... ...a high-impact opportunity for a Principal Cloud Platform Software Engineer to join our world-class engineering...Local areaRemote workFlexible hours$239k - $302k
...Principal Software Engineer - Android platform/AOSP/AAOS Hybrid - Mountain View, California, United States of America May 14, 2026 $239K - $302K Job Description Work arrangement: Remote. This role is based remotely but if you live within a 50‑mile radius of MountainView...Local areaRemote workWork from home- ## Principal Software EngineerApplylocations: Mountain View, CA, USA: San Francisco... ...a world-class advertising platform that operates at a massive global scale. The Ads team powers the systems that connect... ...our ecosystem.As a Data Engineer on the Feature Platform team,...Work at officeWorldwideRelocation package
$207k - $301k
Staff Software Engineer, YouTube Ads Marketplace Optimization Mountain View, CA, USA Qualifications Bachelor’s degree or equivalent practical experience. 8 years of experience in software development. 5 years of experience testing, launching software products, and...$207k - $301k
Google Inc. is seeking a Staff Software Engineer for the YouTube Ads Marketplace Optimization team in Mountain View, CA. This role involves leading a team of engineers to build recommendation systems that align ads with user interests. Candidates should have extensive experience...$262k - $365k
Senior Staff Software Engineer, AI/ML GenAI, Google Ads Google Mountain View, CA, USA Advanced Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain. Qualifications Bachelor’s degree or equivalent...Full time$207k - $300k
Staff Software Engineer, YouTube Ads Machine Learning YouTube Mountain View, CA, USA Bachelor’s degree or equivalent practical experience. 8 years of experience in software development. 5 years of experience testing, and launching software products, and 3 years of experience...Full time- Join a forward-thinking team at JPMorganChase and help shape the future of cloud platform engineering. As a Principal Software Engineer, you'll play a critical role in building and optimizing the platforms that power our data and AI initiatives. You'll collaborate with...Work at officeShift work
$120k - $220k
...Mountain View is on the lookout for a talented engineer to manage the creative pipeline,... ...generating images and videos across various platforms. The ideal candidate will handle the end-... ...building these creative pipelines, ensuring ad compliance while driving innovation. A...$120k - $220k
...come back; and get sharper each cycle. We’re hiring the engineer who owns this agent end‑to‑end. What You’ll Do (representative... ...Video pipeline — Build from a topic + product brief to a platform‑ready 9:16 vertical ad — script, scene plan, b‑roll, voiceover (ElevenLabs /...$188k - $259.44k
...learning pioneers who built some of the most successful ad systems at Google, including YouTube's monetization engine and key search advertising technologies, we're... ...day one, Moloco’s planet-scale machine learning platform powers a suite of solutions for advertising...Full timeTemporary workWork at officeFlexible hours
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