Head of Design (AI Startup)

Social Discovery Group ( (SDG) is a group of social discovery companies. SDG solves the problems of loneliness, isolation, and disconnection - transforming virtual intimacy into the new normal. SDG's products redefine the way people interact and connect with one another.

Our portfolio includes social entertainment platforms designed to connect people online across different cultures and regions of the world.

SDG invests in social discovery and IT startups around the world directly or via VC funds. Among our investments were Patreon, Open AI, Clubhouse, Coursera, Data.ai ( Flo, Academia.edu ( and many others. 

We bring together a team of like-minded people and IT professionals who specialize in creating and developing globally impactful social discovery products. Our international team of digital nomads works remotely from all over the world.

We're proud to be a two-time “Great Place to Work” winner (USA & Japan, 2024–2025) and a Top-5 Company for Work-From-Anywhere Jobs (FlexJobs, 2025).

We are looking for Head of Design .

Your main tasks will be:

• Own the end-to-end the product's user experience — from ad creative and landing pages through onboarding, avatar selection, chat, media generation and retention loops — holding the whole journey consistent, not just individual screens.
• Grow product metrics through design: conversion to purchase, retention, LTV. Form hypotheses, prioritize them, validate through A/B tests and see them through to release.
• Set a single design direction and evolve the design system: UI, UX patterns, character visual style, generated content, animation and UX copy.
• Lead the design team (2 product designers, a UX writer, a researcher), build the processes and the cross-functional work with product, analytics, marketing and engineering.
• Turn research, user interviews and support insights into concrete roadmap initiatives aligned with business priorities.

We expect from you:

• 3+ years leading a design team of 3 or more in B2C daily-use products — AI companions, social, dating, health & fitness, edtech, messengers; products with 2M+ MAU or $50M+ in revenue.
• Cases with measurable design impact on metrics: what you changed, why, and how it moved CR, retention or LTV — with before and after numbers.
• Strong product design expertise: UX, UI, user flows, information architecture, prototyping; confident in Figma; experience building and maintaining design systems.
• Proven cross-functional work with product and analytics: A/B testing, prioritization frameworks (RICE), data-driven decisions — design as part of the product, not a separate function.
• A strong visual eye and taste paired with an analytical mind; English at C1 or above.

What do we offer:

• REMOTE OPPORTUNITY to work full-time;
• The initial pay level or pay range for this role will be shared with candidates during the recruitment process and before the commencement of employment;
• Vacation 28 calendar days per year;
• 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
• Bonuses up to $5000  for recommending successful applicants for positions in the company;
• 50% payment for professional training, international conferences, and meetings;
• Corporate discount for  English lessons;
• ​ Health benefits.  According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor's fees for yourself and close relatives (spouse, children);
• ​ Workplace organization.  The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
• Internal gamified gratitude system:  receive bonuses from colleagues and exchange them for our merchandise, team building activities, massage certificates, etc. 

Sounds good? Join us now!