Director of Influencer Marketing

ABOUT YOU

You are passionate about shaping the future of health, wellness, and fitness, and excited to lead and scale influencer marketing for pioneering brands solving real world problems. You bring both strategic vision and hands-on expertise, with a deep understanding of how influencer marketing integrates into broader communications and brand storytelling.

You thrive in dynamic, collaborative, and ambiguous environments, and are energized by building, whether that’s programs, processes, or relationships. You are equally comfortable setting strategy, leading clients, and executing at a high level. If this resonates with you, we’d love to hear from you.

This is a leadership role, leading the influencer function at Jack Taylor.

ABOUT US

At Jack Taylor, we're not just a PR agency; we are a collection of creative communicators supporting brands in their pursuit of a better human experience. Growth is foundational to our mission, as our best work is in partnership with early stage, growth oriented clients looking to carve out a space in culture.

With a roster of pioneering clients including Athletic Brewing, Hyperice, IM8, [Solidcore], Tonal, WHOOP, and more, we are shaping narratives and driving impact in spaces that matter.

ABOUT YOUR ROLE

We are seeking a Director/Senior Director Influencer Marketing to lead and evolve our influencer marketing practice across the agency. This person will own strategy, execution, and growth of influencer programs, serving as both a client facing leader and internal expert.

You will define how influencer marketing shows up at Jack Taylor, building scalable approaches, guiding teams, and ensuring our work is both creatively compelling and performance driven. This role sits at the intersection of PR, brand, and performance, and requires a strong understanding of how influencer integrates into broader communications strategies.

KEY RESPONSIBILITIES

• Lead influencer strategy across clients, ensuring programs drive both brand and performance outcomes
• Own client relationships, presenting strategies, performance, and recommendations
• Oversee campaign execution end-to-end, ensuring quality and consistency across accounts
• Manage and mentor the influencer team, setting direction and elevating output
• Build and refine scalable frameworks, tools, and processes for influencer marketing
• Develop and manage relationships with key creators and partners
• Collaborate with PR and affiliate teams to deliver integrated campaigns
• Support new business efforts and contribute to influencer-led pitches

WHAT YOU BRING

• 8+ years of influencer marketing experience, ideally within a PR or agency environment
• Strong track record leading influencer strategy across multiple clients or brands
• Experience managing clients and guiding teams
• Deep understanding of the influencer landscape, platforms, and trends
• Ability to translate performance data into clear, actionable insights
• Strong communication skills and a proactive, ownership driven mindset

WHY JOIN US

At Jack Taylor, you’re not just a team member, you’re a builder. You’ll play a key role in shaping a high growth, evolving capability within a fast paced, future oriented agency. You’ll enjoy the camaraderie of a close knit, fun loving team and the opportunity to work with innovative clients pushing the boundaries of health, wellness, and fitness.

Join us in our mission to craft narratives that shape the future. We’re excited to see where we can go together.

EEO STATEMENT

At Jack Taylor, we firmly believe that diversity fuels innovation. We are committed to fostering an inclusive culture that embraces individuality and collaboration. We welcome all qualified individuals to apply, regardless of race, color, religion, gender, sexual orientation, age, national origin, marital status, disability, or veteran status. At Jack Taylor, we celebrate diversity and strive to create an environment where everyone has an equal opportunity to thrive, grow, and make a difference.