TikTok Shop - Product Manager - Customer Engagement Product Manager

Responsibilities About the team We are seeking a senior product leader to join our US TikTok Shop User Growth team. The User Growth team plays a core role in the acquisition, activation, engagement, and retention of billions of users/customers world wide. We are building platforms, leveraging data & ML models, and providing end-to-end solutions to power the global growth of TikTok Shop. Responsibilities

• Responsible for building platforms that power the user growth of TikTok Shop (E-commerce business) globally
• Set the vision, strategy, and roadmap for UG Platform(s)
• Work collaboratively with global and XFN teams (Product, Eng, Marketing, Data Science and Prod Operations, etc) to execute effectively on the defined roadmap
• Build an in-depth understanding of the needs of Acquisition and Customer Lifecycle teams and the nuances in their operations across different regions
• Author comprehensive PRDs and work with Product, Eng, Operations, and Marketing teams to drive them to launch
• Work with ML and Data Science teams to identify opportunities primed for optimization through the deployment of ML models
• Accurately estimate and measure the impact of launches, establish and monitor key performance metrics
• Be an effective communicator of the vision and progress of your area to your working teams, leadership, and across the org
• Analyze market trends and recommend appropriate pricing strategies based on data-driven insights
• Develop and maintain revenue metrics and forecasts and use them to recommend pricing strategies
• Collaborate with XFN teams to enhance pricing and promotion strategies and optimize revenue and profitability

Qualifications Minimum Qualifications

• Bachelor's degree in business, computer science, economics, supply chain, or a related field.
• Experience with team management and independently responsible for core business metrics.
• Strategic and logical thinker with effective planning, analytical, and problem-solving abilities.
• Passionate about understanding user demands from different cultural backgrounds.
• Excellent communication skills and can work cross-functionally in a globally collaborative environment.

Preferred Qualifications

• Masters Degree in Business, Economics, Computer Science or a related field.
• 5 years of relevant experience in E-commerce or operations in a technology company.
• Experience with subscription and/or loyalty programs is a plus.
• Familiarity with SQL is a plus.

About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us. Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. TikTok Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at Job Information 【For Pay Transparency】Compensation Description (Annually) The base salary range for this position in the selected city is $156864 - $296020 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice. For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.

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