Customer Research Statistical Analyst 2

Customer Research Statistical Analyst 2 – Kum & Go Position Summary & Day-to-Day Responsibilities This role serves as a strategic analytics partner, using advanced statistical techniques to uncover customer insights and influence high-impact business decisions. Day-to-day, you’ll analyze customer behavior, test marketing initiatives, and provide executives with data-backed recommendations to enhance our customer experience. Translate complex customer datasets into actionable insights for Marketing, Loyalty, Promotions, and Digital teams. Serve as a strategic advisor to leadership, identifying opportunities to drive engagement, loyalty, and incremental sales. Lead analysis of multi-source customer data to uncover behavioral drivers, segmentation opportunities, and emerging trends. Design, execute, and evaluate A/B and multivariate tests across loyalty programs, marketing campaigns, and promotional offers. Develop and maintain dashboards, KPIs, and measurement frameworks that clearly communicate performance and impact. Analyze survey data, CSAT, NPS, and customer sentiment to identify friction points and recommend CX improvements. Build advanced customer profiles and predictive models to support personalized marketing and lifecycle strategies. Deliver narrative-driven reports and presentations that simplify complex analytics for cross-functional partners and executives. Continuously explore new methods, tools, and data sources to elevate customer understanding and decision‑making. Qualifications 3+ years of experience in statistical, financial, customer, or advanced quantitative analysis, with a track record of driving measurable impact. Hands‑on expertise with SQL and either R or Python for statistical modeling and data manipulation. Experience using data visualization and BI tools such as Tableau or Power BI to create executive‑ready dashboards. Proficiency in designing and interpreting A/B and multivariate testing frameworks for marketing or product optimization. Strong data storytelling skills—able to translate analytics into clear, compelling insights for non‑technical audiences. The Maverik Spirit – you’re a clear communicator, team player, and problem‑solver who thrives in a fast-paced environment. Bonus Points Experience working closely with Marketing, Loyalty, Customer Experience, or Digital Product teams. Familiarity with customer segmentation, predictive modeling, and lifecycle marketing strategies. Advanced Excel skills and experience integrating demographic, psychographic, and behavioral datasets. Compensation & Benefits Pay Range: $75,000–$85,000 + DOE and Bonus Opportunities Benefits Include: Full Health, Dental, and Vision Packages with company contribution In‑Store and Fuel Discounts Retirement plan with company match (401K) Eligible for the annual incentive bonus program Profit Sharing: When Maverik succeeds, so do you Comprehensive Paid Time‑Off Policy, along with additional perks and benefits #J-18808-Ljbffr Kum & Go