Vice President for Communications and Marketing

Vice President for Communications and MarketingThe Vice President for Communications and Marketing reports directly to the President of the University of West Georgia and leads the University's integrated strategy for communications, marketing, brand, and reputation. The Vice President serves as a member of the President's Cabinet and is UWG's chief communications, marketing, brand, and reputation officer. The Vice President is responsible for strengthening UWG's reputation and visibility, differentiating the University in an increasingly competitive higher education marketplace, supporting enrollment and institutional growth, protecting the University's reputation, and ensuring UWG communicates with a clear, compelling, and consistent voice.The Vice President provides executive leadership and strategic oversight for the University's central communications and marketing enterprise, including institutional marketing and brand management, media relations, executive and internal communications, digital strategy, social media, web strategy and content, creative services, crisis and issues communications, and related functions.The campus is located at 1601 Maple Street, Carrollton, GA 30118. Faculty and staff members are expected to be physically present on campus as needed to support the in-person educational experience and on-campus vitality at the University of West Georgia. Depending upon teaching assignments and student demand, this could include the Carrollton or Newnan campuses.Educational Requirements: Master's Degree RequiredExperience: A master's degree from an accredited institution in communications, marketing, public relations, journalism, higher education administration, business, or a closely related field. A minimum of ten (10) years of progressively responsible professional experience in communications, marketing, public relations, media relations, brand management, or a closely related function. A minimum of seven (7) years of experience within higher education, demonstrating an in-depth understanding of the academic mission, culture, governance, and operating environment of colleges and universities.$150,000 - $175,000 per year. Paid on a monthly basis.Ability to provide strategic counsel to executive leadership on sensitive and complex institutional matters. Ability to develop and implement comprehensive communications and marketing strategies aligned with organizational goals. Ability to lead and manage multiple functional areas through subordinate managers and professional staff. Ability to effectively manage crisis communications and respond to rapidly changing situations. Ability to cultivate collaborative relationships with internal and external stakeholders. Ability to exercise sound judgment, discretion, and political acumen in high-profile situations. Ability to represent the University effectively before media, community partners, donors, government officials, alumni, and other constituent groups. Ability to maintain brand integrity and ensure consistent institutional messaging across diverse communication channels.The University System of Georgia is comprised of our 25 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards.Offers of employment are contingent upon completion of a background investigation including a criminal background check demonstrating your eligibility for employment with the University of West Georgia as determined by the University of West Georgia in its sole discretion; confirmation of the credentials and employment history reflected in your application materials, reference checks; and, if applicable, a satisfactory credit check. Applicants may be subject to a pre-employment drug test. Offers are made expressly subject to the applicable federal and state laws, to the statutes, rules and regulations of this institution and to the Bylaws and Policies of the Board of Regents (BOR) of the University System of Georgia (USG), which are available for your inspection upon request.Equal opportunity and decisions based on merit are fundamental values of the University System of Georgia (USG). The Board of Regents prohibits discrimination on the basis of an individual's age, color, disability, genetic information, national origin, race, religion, sex, or veteran status ("protected status"). No individual shall be excluded from the participation in, denied the benefits of, or otherwise subjected to unlawful discrimination, harassment, or retaliation under, any USG program or activity because of the individual's protected status; nor shall any individual be given preferential treatment because of the individual's protected status, except that preferential treatment may be given on the basis of veteran status when appropriate under federal or state law.The mission of the University of West Georgia is to enable students, faculty, and staff to realize their full potential through academic engagement, supportive services, professional development, and a caring, student-centered community. The institutional mission and daily operation of the University of West Georgia are guided by our values that support our vision to be the best place to work, learn, and succeed: ACHIEVEMENT, CARING, COLLABORATION, INCLUSIVENESS, INNOVATION, INTEGRITY, SUSTAINABILITY, and WISDOM.