Marketing Engagement Associate Manager

Role Description

As the Marketing Engagement Associate Manager, you will oversee marketing initiatives, develop strategic program roadmaps, support post-launch validations, manage contracts and invoices with our creative agencies, as well as survey and analyze competitive industry landscapes to identify relative trends, threats, and opportunities to apply in strategy development and execution. You will execute the client value propositions, positioning, segmentation, pricing, targeting, channel strategies, and competitive differentiation to achieve preferred status as a partner to client stakeholders.

• Oversee all aspects of marketing program lifecycle management including market demands, technology trends, and the competitive field.
• Operate independently to provide quality work.
• Experience in departmental budgetary management.
• Incorporate feedback into work and maintain a continuous improvement mindset.
• Proactively move forward with projects based on initial guidelines.
• Gather business requirements, identify needs, and work with cross-functional teams to solve issues.
• Lead others on project initiatives.
• Demonstrate curiosity to learn and assist team members.
• Collaborate well with internal teams, vendors, and cross-functional groups.
• Experience in writing and developing business cases, pitch decks, and case studies.

Qualifications

• Minimum of 4 years of experience in the Life Sciences industry.
• Minimum 7 years of experience working in marketing operations, credit, acquisitions, product development, or analytics.

Requirements

• Bachelor's degree in Business Administration or Marketing, or equivalent work experience.
• Experience with CRM Systems, i.e. SFMC, Adobe, Eloqua, Marketo.
• Experience in working in a highly regulated industry (FDA, EPA, CDC).
• Critical thinker who can creatively transform strategies into a vision via roadmaps, OKRs.
• Experience working with and/or leading cross-functional teams to define and achieve high-value business goals.
• Working knowledge of market dynamics, products, and competitive climate.
• Demonstrated project management skills.
• Ability to work unsupervised and adjust priorities quickly as circumstances dictate.
• Ability to work under pressure and manage deadlines or unexpected changes in expectations or requirements.
• Problem-solving and decision-making skills.
• Consistently demonstrates clear and concise written and verbal communication.
• Demonstrated analytical skills.
• Ability to work in a team-oriented environment.
• Influencing skills.

Benefits

• Market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage.
• 401(k) plan.
• Bonus opportunities.
• Paid holidays and paid time off.