Salesforce Product Manager
Temporary
Kforce has a clientthat is seeking a Salesforce Product Manager for a contract to hire role in either Phoenix, AZ or Walnut Creek, CA. Summary: In this key role, you will shape the evolution of the enterprise Salesforce Marketing stack and the value it brings to our Members and the organization. You will act as a strategic functional leader and a bridge between business stakeholders and technology delivery teams. You will be involved in strategic marketing Salesforce programs and work on, lead or influence various tasks such as requirements gathering, solution design, data validation, configuration, testing, training, and post-implementation support. Essential Functions:
- Serve as the business functional subject matter expert (SME) for Salesforce Marketing Cloud and related solutions
- Lead product discovery and requirement-gathering sessions; Translate complex business needs into functional requirements, user journeys, and high-level platform solution designs; Inform the Salesforce Marketing roadmap
- Defines and delivers product strategy and product roadmap for assigned business, systems or application products
- Participate in and support marketing stakeholders through user acceptance test planning and execution, data validation, and ensuring Salesforce cloud configuration meets business needs
- Oversee functional capabilities across the Marketing Salesforce platform, with a strong focus on guiding implementations involving Salesforce Data Cloud and Marketing Cloud
- Drive the strategy and functional rollout of Salesforce AI capabilities (e.g., Agentforce Marketing, predictive analytics) to enhance user productivity, customer engagement, and business insights
- Configure Users, Profiles and Role Creation/Maintenance, Custom and Formula Fields, Validation Rules, and Process Builder
- Significant, demonstrated hands-on experience and completion of full Salesforce Marketing stack projects from initiation to delivery and support
- Strong knowledge of digital and product marketing, with strong marketing data acumen
- Strong functional expertise in Salesforce Data Cloud and Marketing Cloud implementation
- Exceptional ability to build trust, influence stakeholders, manage expectations, and act as a strategic partner across enterprise business units
Vacancy posted 1 day ago
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