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Marketing Lead

Full-time

BECHT

: Becht is a 5.0 STAR-rated Glassdoor company and a Great Place to Work certified company.

Becht is looking for a motivated and driven Marketing Lead who wants to steward a 60 year brand with a great technical reputation into growing markets around the world.

Who is Becht?

Founded in 1964, Becht is a rapidly-growing, family-owned multidiscipline engineering consulting firm serving complex process facilities (refining, midstream, petrochemical, specialty chemical, and power generation industries) in both traditional and emerging technology. We achieve our mission to help our clients succeed with practical engineering solutions delivered by talented full time employees and a 1000+ strong network of subject matter experts. Our projects improve clients' reliability, profitability, and reduce risks to people and the environment. Our strength is our organizational health rooted in 60 years of technical excellence; therefore, we only seek individuals aligned with our mission and core values. For more information visit

Core Accountabilities (the What):

The Marketing Lead will shape and execute Becht's marketing to enhance brand visibility, promote trust with clients, and support business development initiatives.

  • Brand Management:
    • Collaborate with leadership to develop a brand marketing strategy aligned with business goals.
    • Understand and communicate Becht's identity and value to industry.
    • Manage and enhance Becht's brand to ensure consistency and relevance across all marketing channels and materials.
  • Content Development and Distribution:
    • Steward the creation of high-quality, engaging content that connects deeply with our clients, including blogs, whitepapers, case studies, webinars, and social media platforms.
    • Investigate and leverage new marketing tools and platforms, including AI-empowered content creation, marketing automation, CRM, SEO/SEM, and analytics software.
  • Internal Company Support:
    • Work closely with internal stakeholders, including subject matter experts, and client-facing teams, to understand their client profiles, needs, and objectives.
    • Provide support and guidance to internal teams in developing tailored marketing materials, presentations, and proposals to effectively engage and attract target clients.

Core Competencies (the How):

  • Education & Experience:
    • Bachelor's degree and 5+ years of experience in marketing roles, with a focus on B2B marketing. The ideal candidate will have experience in the downstream oil refining &/or petrochemical market. Experience working within the specialty consulting industry or related professional services sector is also a plus.
  • Leadership and Collaboration:
    • Demonstrated leadership on cross-functional teams. Will foster a collaborative and results-driven culture that promotes creativity, innovation, and accountability. Effectively articulate ideas and influence stakeholders at all levels of the organization.
  • Cultural Fit:
    • You should have a desire to work in a fast paced, low bureaucracy, high impact entrepreneurial environment. At Becht we don't follow set procedures; we solve problems. Our primary focus is achieving our mission to help our clients succeed, and all activities align around that mission.
Build Your Career with Becht A creative and innovative work environment isn't all we have to offer! When you join Becht, you can expect:
  • A positive, collaborative workforce
  • Access to further training and development
  • Mentoring programs
  • Company and family events
  • Community outreach programs such as Red Cross blood drives, Toys for Tots collections/volunteering, and United Way campaigns
  • Education Assistance
  • Room to grow your career
  • Every other Friday off if you choose to participate in our 9/80 program
  • Gym membership reimbursement
  • Generous 401(k) matching
We offer a competitive salary and benefits package, including medical, dental, vision, life and disability insurance, and 401(k) plans with company match. Becht is an Equal Opportunity Employer.

Vacancy posted 4 days ago
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