Vice President, Marketing (Go-to-Market)
Confidential
Vice President, Marketing (Go-to-Market)
About the Company
Innovative cloud-based education technology (EdTech) providing online training solutions
Industry
E-Learning
Type
Privately Held, Private Equity-backed
Founded
2003
Employees
501-1000
Categories
- Technology
- Information Technology & Services
- E-Learning
Specialties
- learning technology
- learning management systems
- e-learning
- corporate training and development
- compliance training
- upskilling
- in the flow learning
- onboarding
- professional development
- mentorship
- customer education
- ai
- software
- hr tech
- course creation
- course selling
- consulting software
- hr software
- learning software
- and agentic ai
About the Role
The Company is seeking a VP of Marketing with a focus on Go-to-Market strategies. This pivotal role is not confined to traditional marketing or sales functions but is at the crossroads of product, sales, and customer success. The successful candidate will be responsible for leading a team that is instrumental in converting leads into customers and driving revenue growth within the existing customer base. This includes owning product marketing, product evangelism, solution engineering, and analyst relations. The VP will be the key figure in ensuring that the company's market positioning, competitive messaging, and product narratives are compelling and consistent across all customer interactions. They will also be accountable for both new customer acquisition and the strategic positioning of new products to foster expansion within the current customer base. Applicants for the VP of Marketing role at the company should have a minimum of 10 years' experience in B2B SaaS, with at least 5 years in a leadership position related to product marketing, GTM, or revenue-facing teams. The role requires a proven track record in improving win rates, shortening sales cycles, and a deep understanding of the demo-to-close process. The ideal candidate will have a strong analytical mindset, be data-driven, and possess the executive presence necessary to engage with a range of stakeholders, from C-level executives to industry analysts. Experience in enterprise software, particularly in LMS, HCM, EdTech, or adjacent markets, is preferred. The role demands a professional who is fluent in AI and can effectively communicate the company's differentiation in this rapidly evolving market.
Hiring Manager Title
CMO & CPO
Functions
- Product Marketing
- ...Vice President of Go-to-Market Strategy & Business Development About the Company Innovative e-learning platform Industry E-Learning Type Privately Held Founded 2019 Employees 11-50 Categories Education Consulting About the Role...SuggestedRemote work
- ...Vice President of Marketing About the Company Popular provider of help desk software Industry Internet Type Privately Held, VC-... ...shift, driving the company's new AI-native positioning and go-to-market strategy. This role is pivotal in shaping how the...SuggestedRemote workShift work
- ...Vice President of Marketing About the Company World-renowned technology company specializing in solar energy provision & services Industry... ...through PR and thought leadership, and operating as a go-to-market leader. The role requires a candidate with exceptional...Suggested
- ...Vice President of Product Marketing & Pricing Strategy About the Company Leading provider of EHR & practice management software Industry... ...marketing strategy across the entire portfolio, including go-to-market strategies, product positioning, messaging, and...Suggested
- ...Senior Vice President of Global Marketing About the Company Industry leading technology solutions provider Industry Information Technology... ...product, solutions, or portfolio marketing, including the go-to-market launch of complex technology or services offerings...Suggested
- ...Vice President of Growth Marketing About the Company Innovative provider of data security & analytics solutions Industry Computer Software Type Public Company Founded 2005 Employees 1001-5000 Specialties cybersecurity...Work at officeWorldwide
Confidential
Detroit, MI4 days ago - ...Vice President of Marketing About the Company Premium IT management SaaS platform Industry Information Technology and Services Type Privately Held, VC-backed Founded 2011 Employees 201-500 Funding $101-$200 million Categories Internet...Contract workWork at office
- ...Vice President of Marketing About the Company AI predicts maritime disruptions, orchestrating vessels and supply chains while protecting national security. Industry Computer Software Type Privately Held, VC-backed About the Role The Company is seeking...Shift work
- ...Vice President of Growth & Revenue Marketing About the Company Innovative provider of food safety & quality software solutions Industry Computer Software Type Privately Held Founded 2023 Employees 51-200 Specialties traceability software...
- ...Vice President of Marketing About the Company Growth-stage life sciences company serving transfusion medicine and cell and gene therapy markets. Industry Biotechnology Type Privately Held, VC-backed About the Role The Company is seeking a VP of...
- ...Vice President, Growth Marketing About the Company Innovative provider of leave management software Industry Internet Type Privately Held, Private Equity-backed Founded 2013 Employees 51-200 Categories Information Technology & Services...
- ...Vice President of Marketing About the Company Innovative time tracking software for remote teams Industry Internet Type Privately Held Founded 2010 Employees 51-200 Categories Technology Information Technology & Services Internet...Remote work
- ...Vice President of Revenue Marketing About the Company Top provider of agile commission solutions Industry Computer Software Type Privately Held, VC-backed Founded 2017 Employees 201-500 Funding $101-$200 million Categories Data Integration...
- ...Vice President of Marketing About the Company Leading intelligent procurement & sourcing platform Industry Computer Software Type Privately Held, VC-backed Founded 2017 Employees 51-200 Funding $26-$50 million Categories Enterprise...
- ...Vice President of Marketing About the Company Outsourced healthcare revenue cycle management services that streamline payment processing and ERAs. Industry Information Technology and Services Type Privately Held, VC-backed About the Role The Company...
- ...Vice President of Marketing About the Company Ambitious data loss prevention (DLP) platform Industry Computer Software Type Privately Held, VC-backed Founded 2018 Employees 51-200 Funding $51-$75 million Categories Information Technology...
$180k - $200k
OTAVA is seeking a strategic, hands-on marketing leader to drive revenue growth, strengthen market positioning, and build a high-performing... ..., messaging, competitive differentiation, product launches, and go-to-market strategies. Oversee development of customer success...- ...Vice President, Mid-Market Sales About the Company Mission-driven provider of high-quality & affordable healthcare services Industry Computer Software Type Privately Held, VC-backed Founded 2019 Employees 201-500 Funding $51-$75 million...
- ...Senior Vice President, Marketing & Communications About the Company Large Jewish campus organization Industry Non-Profit Organization Management Type Non Profit Founded 1923 Employees 51-200 Categories Non-Profit & Philanthropy Knowledge...
- ...Vice President, Brand and Acquisition Marketing About the Company Fast-growing e-commerce company Industry Internet Type Privately Held About the Role The Company is seeking a VP Brand and Acquisition Marketing with a proven track record in creating...
- ...Vice President of Marketing Creative & Operations About the Company Well-known, mission-driven education company Industry Education Management Type Privately Held About the Role The Company is seeking a Vice President of Marketing Creative & Operations...
- ...Senior Vice President, Communications & Marketing About the Company Large Jewish campus organization Industry Non-Profit Organization Management Type Non Profit Founded 1923 Employees 51-200 Categories Non-Profit & Philanthropy Knowledge...
- ...Vice President, Performance Marketing About the Company Rapid-growing provider of digital services Industry Internet Type Privately Held, VC-backed Founded 2021 Employees 1001-5000 Categories ~ Internet Specialties websites domains...
- ...Vice President, Capital Markets About the Company Leading independent power producer building a portfolio of solar, battery storage, and wind assets. Industry Utilities Type Privately Held, Private Equity-backed About the Role The Company is seeking...
- ...Vice President, International Marketing About the Company Mission-led human rights agency for victims of slavery & other forms of oppression Industry Non-Profit Organization Management Type Non Profit Founded 1997 Employees 1001-5000 Categories...Local area
- ...Vice President of Sales & Marketing, Building Materials About the Company Rapidly growing manufacturer of high-performance building envelope and weatherproofing solutions. Industry Building Materials Type Privately Held About the Role The Company...For contractors
- ...Vice President, Performance Marketing About the Company Top-tier organization in the consumer services industry Industry Consumer Services Type Privately Held About the Role The Company is in search of a Vice President, Enterprise Digital Marketing...
- ...Vice President of Communications & Marketing About the Company Esteemed organization supporting people with the transition to solar energy Industry Renewables & Environment Type Non Profit Founded 2007 Employees 51-200 Categories Renewables...Local area
- ...Vice President, National Aviation Market Growth Leader About the Company Nationally recognized architecture, engineering, & consulting firm Industry Architecture & Planning Type Privately Held Founded 1941 Employees 1001-50...
Confidential
Detroit, MI1 day ago $150k - $220k
...recognize us as a Best Place to Work because we go above and beyond to ensure that you feel... ...a Project Executive for our Aviation market with experience winning and managing... ...-doer.Collaborate with the Executive Vice President (EVP) to identify and prioritize key pursuits...Full timeFlexible hours
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Vice President, Marketing (Go-to-Market). Be the first to apply!
- vice president brand marketing Detroit, MI
- vice president of marketing Detroit, MI
- vice president marketing technology Detroit, MI
- vice president marketing communications Detroit, MI
- vp marketing Detroit, MI
- vice president sales & marketing Detroit, MI
- vice president brand marketing
- vp marketing remote
- vp creative marketing
- vp event marketing