Associate Retention Analyst New Atlanta, Georgia, United States

At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 550 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. What you’ll do: Own the topic of retention marketing analytics through segmenting promotional strategies, creating a personalized user experience, and optimizing retention spend Design the framework for frequent A/B tests, develop hypothesis, and deliver insights based on results Look for trends and perform analysis on user behavior to deliver insights and recommended actions Create, understand, and identify opportunities within customer journeys Develop hypothesis, create the framework, and deliver results for frequent A/B tests Develop data collection, data analysis, and business intelligence reporting systems to measure and inform business strategy for the Retention Marketing team Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently Collaborate with decision-makers on the Retention Marketing team to understand their goals, and proactively identify opportunities to use data to develop new insights, guide strategy, and improve business results What you have: 1+ years of Data Analytics experience in an e-commerce, direct-to-consumer, or retail environment (marketing domain experience preferred) Advanced knowledge of SQL, including comfort with analytic functions, window functions, and common table expressions 1+ years’ experience using data visualization tools (Tableau preferred) & scripting languages (Python) Advanced ability to draw insights from analysis, supported by data, and clearly communicate them to stakeholders, including senior management Intellectual curiosity, and solid understanding of data sources and ecosystems, with the ability to see from the brand’s business lens Strong communication skills, both written and oral Where you’ll live: This is a hybrid position based at our PrizePicks headquarters in Atlanta, GA. #LI-Hybrid Benefits you’ll receive: In addition to your great compensation package, full-time employees will be eligible for the following perks: 401(k) plan with company match Annual bonus Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!) Generous paid leave programs, including 16-week paid parental leave and disability benefits Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked Company-wide in-person events and team outings Company equipment provided (Windows & Mac options) Annual performance reviews with opportunities for growth and career development You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time. PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. #J-18808-Ljbffr PrizePicks