Senior Paid Social Strategist
GoodApple
Job Description
Job Description
Overview:
The Senior Social Strategist is a self-sufficient expert responsible for the end-to-end execution of complex social campaigns and the independent management of client relationships. They serve as a strategic lead, capable of mapping high-level business goals to innovative social roadmaps while mentoring a team of direct reports to produce flawless, high-level results.
Goal:
- Lead the holistic social media lifecycle from start to finish with minimal supervision
- Build client-specific social roadmaps and testing plans that drive adoption of new products and betas
- Align social strategy with business goals and broader cross-channel media plans.
- Adapt leadership styles to develop direct reports and oversee team-wide operational excellence
General Skills and Expectations:
- Excellent troubleshooting ability and advanced knowledge of social campaign management platforms
- Advanced ability to manage multiple direct reports and complex project deadlines
- Exceptional organization and meticulous attention to detail in all deliverables
- Expert fluency with numbers and complex data manipulation in Excel
- Strong internal and client-facing partnership and presentation skills
- Superior creative problem-solving and data-driven decision-making
Education and Experience:
- 2-4 years experience with paid social campaign management, agency or brand setting preferred
- Bachelor’s degree from an accredited four-year college or university; a focus in Marketing, Advertising, or Communications is a plus but not required
Key Responsibilities:
Media Strategy, Plan Development & Innovation
- Lead the research, planning, and client-facing presentation of platform-agnostic social strategies, including independent performance projections and roadmap development.
- Partner with account management and media leads to ensure social strategy aligns with holistic media plans and supports client offline business goals.
- Drive agency-wide innovation by identifying partner betas, authoring strategic POVs, and training the broader team on emerging platform trends.
- Develop and execute superior testing plans for audiences, creative, and bidding strategies, translating results into actionable client recommendations.
Technical Expertise, Campaign Management & Media Plan Execution
- Oversee the full campaign lifecycle—from setup and trafficking to optimization—utilizing QA checklists to ensure 100% accuracy and client brand safety.
- Drive superior performance by optimizing against complex KPIs using a mix of platform tools, third-party analytics, and social listening data.
- Leverage advanced research tools to build data-backed recommendations and stay ahead of the competitive landscape.
Reporting and Measurement
- Serve as the final authority on reporting quality, transforming complex platform data and algorithms into accessible "real-world impact" narratives for clients.
- Coordinate with cross-channel teams (Search, Programmatic) to identify integrated media insights and demonstrate social’s influence on the broader mix.
- Lead client reporting presentations, fluently interpreting data and providing technical clarity on campaign delivery and aesthetics.
Team Management and Mentorship
- Manage the professional development of multiple direct reports, adapting leadership styles to individual needs and ensuring a path toward next-level performance.
- Oversee outcome-based onboarding and comprehensive workflow training for junior staff, covering planning, trafficking, pacing, and accounting.
- Maintain ultimate accountability for the team’s output, conducting regular QA and progress meetings to ensure 100% accuracy and operational excellence.
Powered by JazzHR
9PdFUBuP0C
Vacancy posted 25 days ago
Similar jobs that could be interesting for youBased on the Senior Paid Social Strategist in New York, NY vacancy
$80.75k - $135k
JPMorgan Chase in New York is looking for a Senior Associate to join their Paid Social Team. In this role, you will supervise campaign development, ensuring high-quality tactical execution and insights through data analysis. A strong background in social media advertising...Senior- A leading digital marketing agency in the United States is seeking a Senior Social Media Strategist to lead and execute paid media strategies primarily on LinkedIn. In this role, you’ll work closely with enterprise clients to oversee social media accounts, build strategies...SeniorRemote job
- A specialized agency for social media marketing is seeking a Senior Social Media Strategist to lead paid social media campaigns, primarily on LinkedIn. The candidate should have a minimum of 2 years' experience in digital marketing, particularly in B2B environments. Responsibilities...SeniorRemote work
$104k - $146k
Edgewell Personal Care is seeking a Paid Social Investment Lead to oversee budget allocations and lead investments across major platforms... ...for shaping brand strategies, communicating effectively with senior stakeholders, and driving competitive outcomes. The salary range...Senior- Harnham is seeking a Senior Media Strategist, Paid Social, to lead paid social campaigns for clients across insurance, healthcare, finance, and consumer brands. This role requires 4-5+ years of hands-on experience with platforms including Meta, TikTok, and LinkedIn. You...SeniorRemote job
- Harnham, a leading media planning and analytics agency, is seeking a Supervisor, Paid Social in New York. In this role, you will lead the development of paid social strategies for multiple clients, oversee campaign management, and serve as a trusted advisor while mentoring...SeniorRemote job
- JPMorgan Chase & Co. is looking for a Senior Associate for their Paid Social Team in New York. This role involves leading the development and optimization of paid social campaigns across various platforms, ensuring high-quality execution and performance metrics. Ideal...Senior
- Huzzle is seeking a Senior Paid Social Media Buyer to manage and optimize high-value Meta ad campaigns for insulation businesses. This role demands a specialist who can drive qualified applications while collaborating closely with clients. As a fully remote opportunity...SeniorRemote job
- Infinite Roar in New York seeks a Paid Social Supervisor to develop strategies for social media campaigns across various platforms. You will work closely with clients and internal teams to enhance campaign performance and oversee your team's development. The ideal candidate...SeniorFlexible hours
- Rippling is hiring a Senior Paid Media Manager to lead the strategy and execution of paid social campaigns across platforms including Meta, TikTok, YouTube, and Pinterest. The ideal candidate will have 3-5+ years of experience and will operate independently, focusing on...SeniorRemote job
- ...-solvers who are passionate about the ever-evolving world of paid social media. Our Social team is dynamic, supportive, and dedicated... ...clients achieve extraordinary results. You’ll work closely with strategists, creatives, data analysts, and technologists to craft...SeniorContract workFor contractorsFor subcontractorWork at officeLocal areaRemote workRelocationVisa sponsorship
- Horizon Media Inc. is seeking a highly skilled social media strategist to lead campaigns and develop team capabilities. Based in New York, the role involves working closely with various teams to craft effective media strategies. Applicants should possess strong analytical...Senior
$90k - $110k
A leading digital marketing agency is seeking a Senior Account Strategist for Paid Media. This remote-first position involves overseeing Paid Media accounts... ...years of agency experience, expertise in paid search and social advertising, and a track record of managing mid-market or...SeniorRemote job$88k - $164k
L3Harris is looking for a Sr. Specialist, Communications focusing on enhancing the company’s social media presence. This role involves managing paid and organic social strategies while collaborating with various teams for effective communication campaigns. The ideal candidate...SeniorRemote job$63k - $70k
January Digital is seeking a Senior Coordinator to join our agency team in New York. This role involves managing paid search, social media, and client communications to ensure successful marketing outcomes. Candidates should have a solid understanding of digital marketing...SeniorFlexible hours- ...ongoing relationship nurturing and strategic hands‑on management of Paid Media platforms (including but not limited to Google, Bing,... ...mediums Experience with employing tactics across paid advertising, social, content marketing, and email marketing is a plus Demonstrated...SeniorRemote jobFull timeFlexible hours
$70k - $100k
Brightly Media Labs is seeking a Senior Paid Media Manager to act as a hybrid media buyer, strategist, and client partner. Please note: This is a highly hands-on role... ...trackers). Deep understanding of SEM, paid social best practices, and the broader digital advertising...SeniorRemote jobFlexible hours- Directive is seeking a Paid Strategist to manage and optimize paid social campaigns for B2B clients in the US. This role requires 2+ years of experience in a performance marketing agency, focusing on LinkedIn and Meta Ads. Responsibilities include developing client strategies...Remote job
$60k - $70k
A leading ad agency in New York City is seeking a Paid Search & Paid Social Buyer to enhance their eCommerce campaigns. Candidates should have 1-3 years of digital media experience, especially in eCommerce, and be adept at analyzing performance data. The position involves...- Directive is seeking a Paid Strategist in Atlanta to oversee and manage social media accounts for B2B clients. This pivotal role involves creating and executing client strategies, optimizing budgets, and analyzing campaign performance to drive results. Ideal candidates...Remote job
- Directive seeks an Account Strategist for Paid Social in the United States. This client-facing role involves managing strategies for high-performing Paid campaigns across various B2B sectors such as Technology, Industrial, and Services. The ideal candidate will possess...Remote job
$34 - $55 per hour
My Code Media, located in Los Angeles, is seeking a Paid Social & Audience Growth Specialist to lead and optimize paid social campaigns across its media properties. This role requires at least 5 years of experience in campaign management and a strong understanding of audience...Hourly pay- Directive, a leader in B2B marketing, is seeking a Paid Strategist to manage client campaigns and deliver high-performing results. This role... ...record in digital marketing, especially expertise in paid social strategies and tools. This remote-first position allows for flexibility...Remote job
- A leading marketing agency in the United States seeks a Social Media Strategist with expertise in paid social advertising, particularly on LinkedIn. The ideal candidate will have over 2 years of experience in a digital marketing agency and a proven track record of managing...Remote job
$80k - $95k
...Responsibilities Client‑Centric: Turn business goals into a clear Paid Social plan across prospecting, retargeting, and loyalty. Set... ...designing tests and linking media spend to revenue, CAC, and LTV. Senior stakeholder‑ready storytelling; influence across functions; strong...Remote work$70k - $80k
...People Operations - Talent Acquisition Position Overview As a Paid Social Strategist , you'll bring hands-on experience and strategic thinking... ...looking for the next opportunity to improve performance Seniority level Seniority level Associate Employment type Employment...Full timePart timeFreelanceWork at officeRemote work- ...A dynamic marketing agency is seeking a Social Supervisor to lead social media strategy and team management. The ideal candidate has 4-6 years of experience with paid social campaign management and exceptional management skills. Responsibilities include cultivating client...Senior
Good Apple
New York, NY1 day ago - A leading digital marketing agency is searching for a talented Social Media Strategist. This remote role requires expertise in managing paid social accounts and developing LinkedIn strategies for B2B clients. You will oversee campaign performance, communicate results, and...Remote jobFlexible hours
- A leading digital marketing agency in the United States is looking for a Paid Social Strategist. In this part-time, freelance role, you will develop and optimize paid social campaigns across platforms, collaborate with stakeholders, and leverage data to drive results....Part timeFreelance
- Underscore Marketing, LLC is seeking a Paid Search Specialist responsible for executing and managing paid search programs. The ideal candidate will have a minimum of 3-5 years of experience in this domain, strong analytical skills, and familiarity with tools like Google...Senior
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Senior Paid Social Strategist. Be the first to apply!
Related searches
- entry level strategy consultant New York, NY
- business strategist New York, NY
- technology strategist New York, NY
- strategist New York, NY
- communications strategist New York, NY
- investment strategist New York, NY
- strategy consultant New York, NY
- workplace strategist New York, NY
- senior strategy consultant New York, NY
- design strategist New York, NY