Social Media Coordinator/manager
THE JERK GRILL LLC
Benefits/Perks Competitive Compensation Great Work Environment Career Advancement Opportunities Job Summary We are seeking a Social Media Coordinator to join our team! As a Social Media Coordinator, you will be creating content across many different social media platforms, working on existing promotional campaigns, and maintaining a strong online presence. You will also be maintaining the comments section of all posts, ensuring every message published on social media is in tune with our company message, and keeping up to date with the latest social media trends. The ideal candidate is comfortable creating content for a social media platform, has strong organizational skills, and the ability to run a successful social media campaign. 1. Content that makes people hungry They should know how to create: Short‑form videos (Reels/TikTok) of your food being made (jerk chicken on the grill, oxtail falling off the bone, sauces being poured) Clean food photography (not dull or dark) Hooks that grab attention in the first 3 seconds. If their content doesn’t make you want to eat, it won’t work. 2. Platform strategy (not just posting randomly) They should understand: Instagram Reels growth TikTok virality Best posting times, trends, hashtags, and sounds and how to tailor content differently for each platform. 3. Local marketing focus (this is critical for you) You don’t need millions of views—you need people in your area pulling up. They should: Target local audience (Inland Empire / your city) Use geo‑tags and local hashtags Create content like "Best Jamaican food in [city]" Highlight your location, catering, and specials 4. Sales‑driven thinking Every post should have a purpose:
- Come try this today"
- Order catering"
- Lunch special"
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