Sign up to access all features of our service.
  • Job search
  • Favorites
  • Create a CV
    New
  • Salaries
  • Subscriptions

Market Development Lead

$67k - $92.2k

Campbell Soup Company

Since 1869, we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao's Homemade, Snack Factory, Snyder's of Hanover.Swanson, and V8. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell's... Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell's offers unlimited sick time along with paid time off and holiday pay. If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell's. Our "Campbell's Cares" program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell's has a variety of Employee Resource Groups (ERGs) to support employees. How You Will Make History Here... The Market Development Lead (MDL) drives market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. This role builds strong relationships with IDPs, store leadership, and key retailer decision makers, and uses disciplined planning to adapt to changing technology, retail conditions, and consumer behavior. What You Will Do... Independent Distributor Partner (IDP) Engagement Build collaborative relationships with IDPs to support customer service, sales growth, and local market success. Recommend resources and technology, help resolve retailer disputes, and partner with internal teams to reduce route disruption and strengthen route health. Lead route consults and individual or group meetings with IDPs to understand needs, support planning, and identify growth opportunities. Retail Development Drive priority execution across the portfolio to deliver weekly, period, and quarterly sales plans and grow market share. Identify market opportunities, share insights with IDPs, and set targets for distribution, merchandising, promotions, and key retailer events. Support call coverage, coordinate inventory and logistics needs, evaluate competition and shopper trends, secure incremental placements and displays, and respond to retailer concerns within 24 hours. Business Fundamentals Use data to identify retailer requirements, performance trends, and growth opportunities, and communicate them clearly to IDPs and internal partners. Build trust with store management and retail partners, support new item launches, planogram compliance, store resets, inventories, and service issue resolution. Recruit potential IDPs for open routes, visit key accounts to identify opportunities, and apply retailer-specific knowledge across channels. Communicate professionally, manage priorities, solve problems, use technology and business insights effectively, and participate in training and special projects. Demonstrate strong presentation, written, and verbal communication skills, along with proficiency in Microsoft Office and relevant internal sales systems. Who You Will Work With... Partner with the Business Development Manager, Zone Sales Manager, retailers, warehouse teams, and IDPs to identify business constraints, opportunities, and needs. What You Bring to the Table... (Must Have) 3+ years of related sales or CPG experience, or 2+ years of relevant experience with a bachelor's degree. Strong written and verbal communication, influencing, leadership, problem-solving, technical, and analytical skills. Proficiency in Microsoft Excel and PowerPoint. Ability to travel locally and overnight, relocate if required, and work flexible hours based on business and retailer needs. Ability to stand, walk, sit, bend, lift up to 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs in the market. It Would Be Great if You Have... (Nice to Have) B.A. preferred. Disclaimer The preceding job description has been designed toindicatethe general nature and level of work performed by employees within this classification.It is not designed tocontainor be interpreted as a comprehensive inventory of all duties,responsibilitiesand qualificationsrequired ofemployees assigned to this job. Compensation and Benefits: The target base salary range for this full-time, salaried position is between $67,000-$92,200. Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package. The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law. #J-18808-Ljbffr

Vacancy posted 4 days ago
Similar jobs that could be interesting for youBased on the Market Development Lead in Myrtle Beach, SC vacancy
  •  ...recognition. Responsibilities: Develop and execute data-driven marketing strategies to increase user acquisition, brand awareness, and...  ...engaging brand voice across platforms Contribute to the development of our brand guidelines and ensure consistent implementation... 
    Suggested
    Full time

    Cheez

    Conway, SC
    1 day ago
  • $1,000 per month

    Position Title: Development Officer Supervised By: President & CEO FLSA Status: Exempt Salaried...  ..., fundraising, communications, marketing, or a related field. A minimum of five years...  ...Donor Portfolio Management and Fundraising Lead and execute an individual giving... 
    Suggested
    Work experience placement
    Casual work
    Work at office
    Local area
    Afternoon shift

    United Way of Horry County

    Myrtle Beach, SC
    4 days ago
  • About the CompanyAtlantic Coast Enterprises (ACE) operates over 65 Jiffy Lube full-service, automotive maintenance centers with an over-riding commitment to our Mission of "Creating Customers for Life through Fast, Friendly, Clean and Professional Service. A Jiffy Lube...
    Suggested
    Full time
    Local area

    ACE Jiffy Lube

    Myrtle Beach, SC
    15 hours ago
  • $150k

     ...vacation experience ever. The opportunity We're looking for a marketing leader to own our marketing department and drive direct revenue...  ...our resorts. You'll set the strategy, manage the budget, and lead the team, with the freedom to take full ownership as quickly as... 
    Suggested
    Full time
    Relocation package

    Vacation Myrtle Beach

    Myrtle Beach, SC
    1 day ago
  • About the CompanyAtlantic Coast Enterprises (ACE) operates over 65 Jiffy Lube full-service, automotive maintenance centers with an over-riding commitment to our Mission of "Creating Customers for Life through Fast, Friendly, Clean and Professional Service. A Jiffy Lube...
    Suggested
    Local area

    ACE Jiffy Lube

    Myrtle Beach, SC
    4 days ago
  • # Marketing Manager## Myrtle Beach Pelicans•### @pelicansbaseballPosted on 10/17/2026•Full...  ...are seeking an experienced director to lead the team’s marketing strategy and efforts...  ...oversees all marketing operations, campaign development, content creation, media buys, brand... 
    Full time
    Work at office
    Local area
    Night shift
    Weekend work
    Afternoon shift

    Gondola

    Myrtle Beach, SC
    3 days ago
  • Develop and maintain the voice of Adventure Ted using cutting-edge technology and AI tools to ensure consistent character portrayal across animations, virtual events, and multimedia projects. Collaborate with Childhood Cancer Society’s creative and production teams ...
    Remote job

    Childhood Cancer Society

    Conway, SC
    4 days ago
  • Sales & Marketing Manager The Sales and Marketing Manager is responsible to develop leisure and group...  ...convention services and all client contact. Leading the marketing strategies for the resort includes social media development and regular postings; creating, distributing... 
    Work at office
    Monday to Friday
    Weekend work

    Sea Mist Resorts

    Myrtle Beach, SC
    2 days ago
  •  ...Carolina, Maryland Pennsylvania, Delaware Markets, Nevada and Arizona. Vacatia is...  ...timeshare. Impact That Matters: Drive real lead generation and revenue growth while...  ...rewards excellence, teamwork, and continuous development. Your Impact as an Event Supervisor:... 
    Weekly pay

    Vacatia

    Myrtle Beach, SC
    18 days ago
  • $120k - $150k

     ...Job Description Job Description Business Development Manager - Peak Performance Team - Major Accounts Division - South Florida - Miami...  ...’s; we have become true subject matter experts in sales and marketing, captive and risk management, product design, and more. We understand... 
    Live in
    Immediate start

    Peak Performance Team

    Surfside Beach, SC
    more than 2 months ago
  • $120k - $140k

     ...Credit Check No Internal Title Deputy Chief Marketing and Communications Officer Department...  ...management, and professional development while fostering accountability, collaboration...  ...improvement. • Integrated Strategy Execution: Leads the execution of institutional marketing... 
    Full time
    Temporary work
    Part time
    Work at office
    Immediate start
    Monday to Thursday
    Flexible hours
    Night shift
    Weekend work

    Coastal Carolina University

    Conway, SC
    1 day ago
  •  ...leadership and support of Hilton Grand Vacations marketing programs processes and team members. Responsible for the development and implementation of new creative marketing...  ...new procedures programs or policies. Lead the day-to-day operations at the resort level... 
    Full time
    Flexible hours
    Weekend work
    Afternoon shift

    Hilton Grand Vacations

    Myrtle Beach, SC
    13 days ago
  • $132.3k - $176.4k

     ...join us today. The Role The Business Development Account Director is accountable for developing and implementing the overall market penetration and growth strategy. They will...  ...achieve annual new business objectives Leads preparation of initial gate reviews and... 
    Full time
    Contract work
    Temporary work

    Lumen

    Conway, SC
    2 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Market Development Lead. Be the first to apply!