Marketing Specialist

Build a career with a company that values relationships, integrity, and long-term growth. Position: Marketing Specialist Location: Louisville, KY Our firm is rapidly growing and we are seeking a self‑motivated person who wants to join a dynamic, growing company. The Marketing Specialist will assist in ensuring the company portrays a positive and vibrant image to the greater community and our clients. Accountabilities Responsible for the development and maintenance of the Sterling Thompson Company’s social media presence on platforms such as Facebook, Twitter, Instagram, and LinkedIn. Assist in planning, writing, and managing monthly company eNewsletter. Responsible for the design of flyers, graphics, e‑vites and other marketing materials for events hosted or sponsored by Sterling Thompson Company. Collaborate with department directors and advisors in the creation of email campaigns. Assist sales team with data entry for suspect, prospect, and client marketing purposes. Collaborating with colleagues on new ideas, directions, and venues for marketing and communications. Gain familiarity with the use of bulk email development programs (training for Applied Marketing Automation provided). Evaluate current client service processes and implement solutions to better align with clients’ needs. Drive growth through client engagement and retention initiatives. All other duties as assigned. Requirements Bachelor's degree in communications or marketing (preferred). Strong familiarity with and use of social media platforms for marketing communications such as: Facebook, Instagram, and Twitter. Strong attention to detail and accuracy. Effective communication and interpersonal skills. Ability to work independently and as part of a team. Must be able to work full time in-office hours Monday – Friday. Attendance at evening and weekend events may be necessary on occasion. Benefits 401(k) 401(k) match Flexible hours Health insurance Paid time off Paid parental leave Bonuses Paid holidays Professional development Wellness program Company paid life insurance Company paid long-term disability insurance Employee assistance program Sterling Thompson Company provides equal employment opportunities (EEO) to all employees and applicants for employment. #J-18808-Ljbffr