Demand Generation Manager
$95k - $160kSnapDragon Associates, LLC
Position Overview
We're looking for a hands-on Demand Generation Manager to build and execute programs that generate qualified demand, strengthen the sales pipeline, and drive revenue growth. This is a great opportunity for a B2B digital marketer who enjoys combining strategy with hands-on execution across marketing automation, email, SEO, paid media, and analytics.
Is your CV ready If so, and you are confident this is the role for you, make sure to apply asap.
Key Responsibilities
- Develop and execute multi-channel B2B demand generation campaigns
- Build HubSpot workflows, nurture programs, landing pages, forms, and audience segments
- Manage email marketing, SEO, paid search, and digital advertising
- Develop lead scoring, qualification, and conversion strategies
- Partner with Sales to improve lead follow-up and pipeline visibility
- Track campaign performance, attribution, and conversion metrics
- Test and optimize campaigns based on data
- Support ABM and targeted campaigns for priority markets and accounts
- Partner with the Brand & Content Marketing Manager on integrated campaigns
Qualifications
- 5-8 years of B2B digital marketing, demand generation, or marketing operations experience
- Hands-on HubSpot or comparable marketing automation experience
- Experience with multi-channel campaigns, lead nurturing, and segmentation
- Strong knowledge of SEO, paid search, email, and digital analytics
- Experience with GA4, Google Search Console, and campaign reporting
- Strong analytical and project management skills
- Ability to think strategically xhyhwjd while remaining hands-on
Benefits & Features
- $95K-$160K compensation, depending on experience
- High-visibility role working directly with Marketing leadership
- Opportunity to build and shape a more sophisticated demand generation function
- Direct connection between your work, Sales, pipeline, and revenue
- Significant ownership over strategy, technology, and campaign execution
- Long-term growth opportunity with an established organization
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