Director, Brand Partnerships (Los Angeles)

Responsibilities

• Lead Breakthrough Partnership Strategy & Execution
  • Develop and execute a partnership strategy that drives cultural relevance, brand love and
    business growth.
  • Lead high-priority partnerships end-to-end—from opportunity identification and concept
    development through negotiation, execution and go-to-market.
  • Orchestrate cross-functional teams across Brand, Creative, Product Development,
  • Digital, PR, Social, Operations and other key functions.
  • Create alignment, navigate roadblocks and influence senior leadership to move complex
    initiatives forward.
• Build Strategic Partner Relationships
  • Build and nurture trusted relationships with external partners, serving as a senior-level
    representative and extension of the e.l.f. brand.
  • Lead partner relationships from initial outreach through execution, balancing the
    strategic, creative and business needs of both organizations.
  • Proactively expand a strong network across brands, entertainment, creators, media and
    culture to identify new partnership opportunities.
• Be a Creative Marketer
  • Turn consumer insights and cultural opportunities into breakthrough partnership
  • concepts, campaigns, products and experiences.
  • Partner with Creative, Product Development and Brand teams to bring big ideas to life.
  • Push beyond traditional collaborations to create unexpected, distinctive and inherently
    shareable work.
  • Bring strong creative judgment and a high bar for work that earns attention and
    strengthens e.l.f.’s cultural position.
• Move at the Speed of Culture
  • Maintain a deep understanding of emerging trends, social conversations, entertainment,
    creators, communities and consumer behaviors.
  • Identify cultural moments and emerging opportunities that can inspire meaningful
    partnerships.
  • Bring a forward-looking point of view on what’s next and where e.l.f. can participate in or
    lead culture.
  • Ensure partnerships feel authentic and native to the culture—not forced or opportunistic.

Requirements

• Bachelor’s degree in Marketing, Business or related field; MBA a plus.
• 8+ years of progressive experience in brand marketing, partnerships, integrated marketing
  or a related field.
• Proven track record of developing and executing high-impact partnerships from concept
  through launch.
• Exceptional cross-functional leadership skills, with the ability to influence without
  direct authority and align senior stakeholders.
• Strong creative marketing instincts, with experience developing breakthrough
  campaigns, products or experiences.
• Proven relationship-building and negotiation skills, with the ability to build trusted
  senior-level external partnerships.
• Deep cultural fluency and curiosity, with an innate understanding of social,
  entertainment, creators, emerging communities and consumer trends.
• Excellent strategic, storytelling, communication and presentation skills.
• Ability to thrive in a fast-paced, entrepreneurial environment and manage multiple
  priorities with agility.
• A passion for challenging conventional thinking and creating work that is unexpected,
  culturally relevant and unmistakably e.l.f.