Senior Director of Product Management, Performance advertising

Position Summary Role Overview We are hiring a Senior Director of Product Management to build and scale 0→1 performance AdTech products focused on e-commerce conversions. This role owns the strategy and execution of lower-funnel advertising products that directly drive purchases, revenue, ROAS, and customer acquisition for e-commerce advertisers. This is a foundational, builder role for a leader who deeply understands performance advertising systems, e-commerce funnels, and outcome-based optimization. You will define the product vision, lead execution across engineering and data science, and represent the product with clarity and conviction to executives, customers, and go-to-market teams. Role and Responsibilities Key Responsibilities 0→1 Performance Product Ownership Own the end-to-end creation of performance AdTech products, from concept and MVP through scale and monetization. Define the product vision and roadmap for e-commerce conversion use cases such as purchases, add-to-cart, checkout, subscriptions, and leads. Operate comfortably in ambiguity—turning advertiser pain points into clear product bets backed by experimentation and performance data. Make tradeoffs between speed, performance, scalability, and long-term platform health. Performance AdTech & E-commerce Expertise Build products optimized for e-commerce KPIs including CPA, ROAS, AOV, conversion rate, and incremental revenue. Partner closely with Engineering and Data Science to deliver ML-driven bidding, optimization, pacing, and experimentation systems. Drive product decisions around attribution, measurement, incrementality, and signal quality. Ensure products perform under privacy constraints, signal loss, and evolving identity and measurement frameworks. Execution & Scaling Lead cross-functional teams to deliver high-performance, production-grade ad systems. Define success metrics, guardrails, and monitoring to ensure consistent performance at scale. Launch and scale beta programs with clear learning agendas and advertiser impact metrics. Go-to-Market & Executive Communication Partner with Sales, Marketing, and Customer Success on product positioning, pricing models, and packaging for performance offerings. Translate complex AdTech systems into clear, compelling narratives for advertisers and internal stakeholders. Represent the product in customer meetings, QBRs, executive reviews, and leadership forums. Create and deliver high-quality executive presentations that clearly communicate product vision, performance results, and strategic tradeoffs. Leadership & Influence Build, lead, and mentor a team of senior product managers focused on performance and e-commerce outcomes. Influence senior leadership through data-backed storytelling, crisp communication, and strong product judgment. Foster a culture of accountability, experimentation, and advertiser obsession. Skills and Qualifications Qualifications: Required 12+ years of experience in product management, with deep experience in performance AdTech and e-commerce advertising. Proven track record building 0→1 lower-funnel products that drive purchases, revenue, and ROAS. Strong understanding of performance advertising systems: bidding, optimization, attribution, measurement, and experimentation. Hands-on experience with e-commerce conversion signals, event taxonomies, and funnel optimization. Exceptional presentation and communication skills, with experience influencing executives and enterprise customers. Experience partnering closely with Engineering and Data Science on ML-driven ad systems. Preferred Experience with large-scale ad platforms, DSPs, or commerce media networks. Familiarity with web conversion technologies (pixels, server-side APIs, clean rooms, privacy frameworks) Experience launching and scaling products globally. Salary Range Pay Transparency: Compensation for this role, for candidates based in Mountain View, CA is expected to be between Base range: $270,000 ~ $320,000 base. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role. Regular full-time employees (salaried or hourly) have access to benefits including Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. * Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here. 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We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities. * Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law. Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team View phone number on click.appcast.io) or View email address on click.appcast.io for assistance. This number is for accommodation requests only and is not intended for general employment inquiries. Job Alerts: If you would like to be notified of new opportunities when they are posted, please click here. You will be asked to create an account first if you do not already have one. Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. 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