Senior Copywriter

The ideal candidate is a highly skilled writer who understands the healthcare communications landscape, is comfortable working with clinical data and scientific literature, and can confidently develop copy that meets both creative and medical-legal-regulatory requirements. The Senior Copywriter will contribute to projects from initial concept and strategy through development, review, production, and final delivery.

Key Responsibilities

• Write and edit engaging, original, and strategically relevant copy across a variety of healthcare and pharmaceutical communications and promotional materials.
• Develop content that effectively communicates complex clinical and scientific information to payer, managed markets, and other healthcare audiences in a clear, compelling, and accessible manner.
• Demonstrate a strong understanding of clinical data, scientific literature, and product information, with the ability to accurately interpret data and support claims throughout the development and review process.
• Confidently participate in medical-legal-regulatory (MLR) reviews and defend copy, messaging, and claims using appropriate clinical evidence and source materials.
• Partner with Creative, Strategy, Account, Medical, and other cross-functional teams to develop integrated concepts and messaging strategies that align with client objectives and audience needs.
• Participate actively in strategic and creative brainstorming sessions, contributing original ideas that are both creatively compelling and medically/scientifically sound.
• Conduct independent research using clinical literature, peer-reviewed publications, product resources, competitive materials, and other credible sources to inform content development.
• Develop a range of promotional, educational, and informational materials tailored to specific audiences, channels, and stages of the customer journey.
• Help build, organize, and maintain reference libraries and supporting documentation for assigned brands and clients.
• Work closely with the account team to understand client objectives, project requirements, timelines, and strategic priorities, ensuring copy effectively supports broader business goals.
• Maintain consistently high standards of writing, editing, accuracy, grammar, and attention to detail across all deliverables.
• Ensure brand-specific voice, tone, messaging, terminology, and style are consistently applied across projects and communications.
• Enforce consistency in style, tone, focus, and messaging across multiple deliverables and channels.
• Monitor assigned projects throughout each phase of development, including concepting, layout, medical/legal/regulatory review, production, media, research, and final release.
• Review copy and creative materials at various stages of development to ensure accuracy, consistency, quality, and alignment with approved messaging.
• Identify potential issues, inconsistencies, or gaps in messaging and proactively communicate them to the appropriate team members.
• Direct questions and project-specific queries to the appropriate Strategy Lead, Account Team Lead, Medical reviewer, or other subject-matter expert as needed.
• Participate in client-agency meetings when appropriate, contributing copywriting and content expertise and helping communicate the rationale behind creative and messaging decisions.
• Collaborate effectively with internal teams and remain receptive to feedback while protecting the strategic and creative integrity of the work.
• Manage multiple projects and competing priorities while maintaining high-quality work and meeting established deadlines.
• Contribute to a positive agency-client relationship through thoughtful communication, dependable execution, and consistently strong creative output.
• Stay current on relevant healthcare, pharmaceutical, payer, managed markets, and industry developments to strengthen the quality and relevance of communications.

Qualifications & Skills

• Bachelor’s degree in English, Communications, Journalism, Advertising, Marketing, or a related field preferred.
• 5+ years of professional copywriting experience, ideally within a healthcare, pharmaceutical, medical communications, or healthcare advertising agency.
• Demonstrated experience writing for healthcare professionals, payers, managed markets, patient support, or other healthcare audiences.
• Strong understanding of clinical and scientific information and the ability to translate complex concepts into clear, engaging communications.
• Experience working within a medical-legal-regulatory review environment and familiarity with substantiating promotional claims.
• Excellent writing, editing, proofreading, research, and communication skills.
• Strong attention to detail and a commitment to accuracy.
• Ability to work collaboratively with Creative, Strategy, Account, Medical, and other cross-functional teams.
• Ability to manage multiple projects simultaneously in a fast-paced agency environment.
• Strong organizational and project-management skills, with the ability to track deliverables through multiple stages of development.
• Comfortable receiving and incorporating feedback from internal teams, clients, and reviewers.
• Ability to think strategically while maintaining a high level of creative execution.
• Strong understanding of brand voice, tone, messaging hierarchy, and audience-specific communications.
• Experience with pharmaceutical or healthcare marketing communications is strongly preferred.