Bodewell eCommerce Marketing Associate

Bodewell eCommerce Marketing Associate

The Bodewell eCommerce Marketing Associate supports the execution of digital marketing and eCommerce initiatives across GE Appliances' direct-to-consumer channels. This role is responsible for managing day-to-day operational tasks including campaign execution, promotional setup, content updates, and reporting. The coordinator works closely with affiliate and growth team members to ensure campaigns are executed accurately, on time, and aligned with business objectives.

Location: USA, Louisville, KY (On-site)

Responsibilities:

• Execute digital campaigns including email, promotions, and on-site merchandising updates across eCommerce platforms.
• Support affiliate program execution by assisting with offer setup, link validation, asset coordination, and reporting.
• Manage promotional setup including promo IDs, offer configuration, and campaign deployment within internal systems.
• Upload and maintain website content, including product updates, promotional assets, and merchandising changes.
• Pull, maintain, and update performance reports, ensuring data accuracy and consistency across reporting tools.
• Support and refine reporting processes by identifying opportunities to improve efficiency, organization, and usability of reports.
• Monitor the competitive landscape, tracking promotions, pricing, and marketing activity, and share observations with the team.
• Coordinate campaign assets, approvals, and timelines with cross-functional teams including Marketing, Brand, and Product.
• Perform quality assurance checks to ensure accuracy of campaigns, links, promotions, and site content.
• Monitor site activity and escalate issues related to customer experience, orders, or promotions.
• Utilize internal tools (e.g., Jira, CMS, analytics platforms) to manage workflows and ensure timely execution.
• Maintain documentation and support continuous improvement of operational processes.

What You'll Bring to Our Team

• Bachelor's degree in Business, Marketing or related field
• 1 year of experience in digital marketing, eCommerce, or related fields
• Strong attention to detail and ability to manage multiple tasks simultaneously
• Basic analytical skills and experience working with Excel or similar tools
• Strong organizational and communication skills
• Ability to follow defined processes and execute with accuracy
• Familiarity with Microsoft Office tools

Desired Characteristics:

• Exposure to eCommerce platforms, CMS tools, or digital marketing systems
• Familiarity with email marketing or campaign execution
• Interest in affiliate, performance marketing, or digital commerce
• Willingness to learn new tools and processes
• Problem-solving mindset and strong attention to detail

Our Culture

Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.

This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices. By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy.

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to View email address on click.appcast.io