Community Lead

Community Lead

social media | creator community | commercial growth

Full-Time • Hybrid • NYC or LA

About Tape

Tape is building the media infrastructure for how IRL culture is discovered, shared, and amplified.

The founding team includes experienced media, technology, and entertainment executives.

We're looking for a Community Lead to help grow Tape's membership, creator network, and cultural influence.

The Role

Tape is looking for a Community Lead to oversee three of our most important growth engines: our social audience, our community of cultural tastemakers, and our creator amplification programs.

You will lead Tape's social presence, recruit and activate a network of creators and cultural insiders, and develop creator-led opportunities for partners. Success in this role means growing our membership, expanding our creator community, increasing content creation and engagement, and generating new partnership opportunities.

This is a highly entrepreneurial role with significant ownership and visibility across the business.

You live at the intersection of culture, content, community, and commerce. You're equally comfortable building a content strategy, cultivating creator relationships, and showing up at events to make sure great experiences get discovered and shared.

What You'll Do

Social Growth

• Lead Tape's social strategy across Instagram, TikTok, LinkedIn, and emerging platforms.
• Create and optimize content that drives audience growth, engagement, and brand awareness.
• Capture and produce content from events, partnerships, and cultural moments.
• Analyze performance and continuously test new formats and growth opportunities.

Community Growth

• Recruit, onboard, and activate creators, tastemakers, and cultural insiders.
• Build relationships with creators, artists, founders, and influencers.
• Develop creator programs that drive content creation, participation, and audience growth.
• Help establish Tape as a trusted platform for discovering and sharing cultural experiences.

Partnerships & Revenue

• Develop relationships with brands, venues, festivals, and cultural organizations looking to engage creators and reach culture-forward audiences.
• Help develop creator-led solutions for brands, venues, festivals, and cultural organizations.
• Collaborate across partnerships, marketing, and content teams.
• Track KPIs and identify opportunities to scale audience, creator, and revenue growth.

What We're Looking For

• 3–7+ years of experience in social media, creator partnerships, community building, or audience development.
• Proven success growing social audiences, communities, or consumer brands.
• Deep understanding of social platforms, creator ecosystems, content strategy, and community-led growth.
• Strong content creation, storytelling, and copywriting skills.
• Experience building relationships with creators, influencers, artists, or cultural communities.
• Data-driven, highly organized, and comfortable operating in a startup environment.
• Passion for culture, experiences, and discovering what's next.
• Existing relationships within NYC creative, media, arts, hospitality, music, fashion, or nightlife communities.
• Experience supporting influencer campaigns, creator activations, or brand partnerships.
• Familiarity with Canva, CapCut, Adobe Creative Suite, or similar tools.

Success in This Role

Success will be measured by audience growth, creator community growth, creator participation, content output, engagement, and new partnership opportunities.

This role has the potential to evolve into a broader community and creator leadership position as Tape grows.

Contract

Full-time independent contractor working on a hybrid schedule from either our Brooklyn HQ or Los Angeles office.

Compensation is $5,000–$7,500 per month ($60,000–$90,000 annualized), depending on experience and qualifications. Candidates should be comfortable attending events throughout New York City, including occasional evenings and weekends.