Digital Marketing Specialist
Edge Electronics (New York)
Edge Electronics is looking for a Digital Marketing Specialist to own day‑to‑day marketing execution, improve our website, and turn technical products into clear, compelling stories. You will work on‑site in our Bohemia, NY office and report directly to the Chief Strategy Officer. AI‑powered marketing is a central part of this role. You do not need to be an AI expert, but you should already be using tools like ChatGPT or HubSpot AI, and be eager to learn more. This is a full‑time, on‑site role in Bohemia, NY. Remote or hybrid is not available.
ABOUT EDGE
Edge Electronics is a Long Island‑based, certified Women’s Business Enterprise (WBE). We support OEMs and organizations across: Electronic components LCD and custom display solutions Embedded computing and storage Industrial and MRO products We are known for long‑term customer relationships, a close‑knit team, and a stable business with room to grow.WHAT YOU WILL DO
Use AI to work smarter Use ChatGPT and other tools for research, content drafting, idea generation, and summarizing technical information Use HubSpot AI features to speed up email, content, and reporting Help build simple, repeatable AI workflows for marketing tasks Own key parts of our website and content Update and improve product category pages, landing pages, and blogs Help keep product and part data clean, accurate, and well presented Work with our team to improve the on‑site experience for engineers and buyers Create clear, technical B2B content Write and edit product descriptions, category overviews, short case studies, and blog posts Turn technical details into content that makes sense to engineers, buyers, and procurement Create or coordinate visual collateral such as images, handouts, decks, and simple videos Support campaigns and everyday marketing Build and schedule marketing and sales emails and simple nurture flows in HubSpot Help manage social media and email lists Support supplier co‑branded campaigns, trade shows, and follow‑up activities Track and improve performance Watch basic KPIs in Google Analytics and HubSpot Help report what is working and suggest adjustmentsWHAT YOU BRING
Experience in B2B marketing and content creation Comfort writing about technical topics, or strong interest in learning Experience updating or managing websites, including: Familiarity with HTML/CSS Comfort working in a CMS and handling product or data uploads AI mindset Regular use of tools like ChatGPT, Claude, Gemini, or similar in your work or personal projects Curiosity and eagerness to experiment and improve how we use AI over time Tools and platforms (nice to have) HubSpot CRM and Marketing Hub Adobe Photoshop, Illustrator, or similar Google Analytics Paid search or paid social experience is a plus Product data feeds or catalog management is a plus Experience with electronics, displays, embedded, or industrial products is a major plus Highly organized self‑starter with good follow‑through Comfortable working with sales, engineers, and executives Hunger to learn, take on responsibility, and grow with a local, family‑oriented businessBENEFITS
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