Business Development Executive
ALine Inc
Business Development Executive
Elevate Aging. Drive Change. Own Your Impact.
Aline is on a mission to transform the senior living industry. Our platform powers the complete resident lifecycle — from CRM and Marketing to Clinical Care, Billing, and Operations. We are in a phase of strategic acceleration, and we are looking for driven sales professionals who are ready to grow with us.
As a Business Development Executive, you will own net-new logo acquisition across all customer segments with a focus on Mid-Market. You will carry a quota, execute a consultative sales motion, and build trusted relationships that turn prospects into long-term partners. This is a role for someone who brings energy, process discipline, and a genuine curiosity about the customers they serve — and who wants to be part of a high-performance team where methodology, strategy, and coaching are the foundations of success.
Responsibilities You will own the entire sales cycle with extreme ownership over your numbers — from first outreach to signed contract. Your primary focus is net-new logo acquisition within the Mid-Market segment. You will carry a defined quota and are expected to maintain a pipeline-to-quota ratio of 4:1 or greater.
- Lead with Insights: You don't just qualify leads — you uncover business triggers. You conduct deep discovery to establish credibility and determine strategic fit before ever presenting a solution.
- Build the Business Case: You quantify the financial impact of a prospect's current challenges and build a compelling case that ties our solution directly to their operational and financial outcomes.
- Orchestrate the Deal Strategy: You act as the pilot of the deal, partnering closely with Solutions Consultants to deliver tailored demonstrations where every meeting proves specific value — never a generic tour.
- Navigate Buying Committees: You engage the right stakeholders — from operational leaders to executive sponsors — and build the alignment needed to move deals forward with confidence.
- Drive the Timeline: You don't hope for a close date — you engineer it. You use shared project plans to align timelines with buyers and proactively navigate procurement steps to maintain momentum.
- Manage Your Business: You commit to accuracy. You maintain a clean Salesforce pipeline with forecasts based on objective milestones, not optimism.
- Build and Maintain Pipeline: You prospect and engage senior living operators through outbound outreach, customer meetings, calls, events, and strategic follow-up to sustain consistent top-of-funnel activity.
- Represent Aline in the Market: You will travel to industry conferences, trade shows, and client sites as a face of the brand — building relationships and generating pipeline in the field.
- Cross-Functional Partnerships: Success in this role requires meaningful collaboration across the organization. You will establish close working relationships with:
- Customer Experience: Ensure seamless handoffs post-signature; stay close to customer health within your accounts.
- Marketing: Leverage campaigns, events, and content to support pipeline generation; provide market feedback to inform go-to-market strategy.
- Solutions Consultants: Partner on discovery, demonstrations, and technical validation to ensure prospects experience tailored, value-driven engagements.
- Product: Serve as the voice of the customer and market; collaborate on roadmap prioritization, beta opportunities, and feedback loops that shape product direction.
- Revenue Operations: Align on forecasting cadences, pipeline hygiene, territory design, and the tools and processes that drive sales efficiency and predictability.
- Executive Leadership: Maintain transparency on pipeline health, strategic deals, and market dynamics; engage leadership to remove blockers, support key pursuits, and align on growth priorities.
Qualifications Experience: 3+ years of full-cycle B2B SaaS sales experience with a demonstrated track record of closing mid-market deals across multi-stakeholder buying processes. 1+ year of senior living industry experience is a strong plus.
- Quota Ownership: Proven track record of carrying and exceeding a defined sales quota. You understand what it means to own a number and do what it takes to hit it.
- Methodology DNA: Familiarity with structured sales frameworks — MEDDPICC, Sandler, Challenger, or equivalent. You use these to assess deal health and identify risk early in the cycle.
- Intellectual Curiosity: You ask 'why' until you understand the root cause. You are comfortable challenging a prospect's status quo to reveal the cost of inaction.
- Industry Fluency (Preferred): Experience selling into senior living, post-acute care, or healthcare technology gives you an immediate advantage — but strong mid-market sellers who are eager to learn the industry are equally welcome.
- Process Discipline: You appreciate structure. You know that slowing down during discovery accelerates velocity later. You maintain clean pipeline hygiene and hold yourself to a high standard.
- Travel Readiness: This role requires regular travel to conferences, trade shows, and client meetings.
- Team Player: You leverage internal resources — Product, Marketing, Customer Experience, Legal, Leadership — effectively and without ego. You are coachable, feedback-driven, and actively contribute to team deal reviews and culture.
Why Aline? A Culture of Development: We enable our team, not just manage them. You will receive consistent coaching, structured resources, and support from a leadership team invested in your success.
Platform Breadth: You aren't selling a point solution. You are selling a comprehensive platform spanning Sales and Marketing, Dining, Clinical, Finance, and Operations — built for the entire community lifecycle.
High Standards: We celebrate wins, learn from losses, and treat sales as a science. This is a high-performance culture where results are recognized and effort is respected.
Market Momentum: The senior living industry is undergoing significant technology transformation. Aline is at the center of that shift — and this role puts you at the front.
Compensation includes a competitive base salary with a performance-based variable commission opportunity tied directly to new logo acquisition and quota attainment. Aline also offers a comprehensive benefits package, travel expense reimbursement, and access to ongoing professional development resources.
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