Marketing and Content Specialist
Relias Healthcare
The Marketing and Content Specialist is responsible for executing the daily operational and creative components of Relias Healthcare's marketing efforts. This role manages social media scheduling and posting, content creation across multiple formats, analytics reporting, and close collaboration with the Brand & Design Lead. A core focus of this position is content development, transforming departmental updates, provider stories, and company milestones into polished, engaging communications. The Marketing and Content Specialist also brings visual and multimedia capabilities to the team, contributing graphic design and video editing skills that bring the Relias brand to life across digital and internal channels. People Support all Relias departments by assisting with marketing tasks, content needs, and project follow-through. Partner closely with the Director of Strategy and Brand & Design Lead to ensure content is aligned with company goals and brand standards. Gather stories, updates, and information from internal teams to develop clear, compelling content that highlights Relias culture, achievements, and people. Build positive working relationships with internal teams, hospital partners, and external stakeholders through responsive communication and dependable execution. Quality Draft, edit, and publish written content with accuracy, clarity, and brand consistency. Maintain quality control of all scheduled posts, graphics, video assets, and communication materials. Support the development of long‑form content, including articles, brief case studies, and provider spotlights. Ensure all content reflects Relias Healthcare's tone, values, and professional standards. Value Create content that supports recruitment, retention, business development, and partner engagement. Ensure all departments receive timely marketing support by managing project workflows, timelines, and deliverables. Provide regular analytics reports to inform decision‑making and optimize content strategy. Enhance ROI on marketing investments by producing consistent, effective content that advances company goals. Success of our company Demonstrate initiative by identifying content gaps and proposing new storytelling and multimedia opportunities. Uphold Relias Healthcare's standards of excellence in all communication, documentation, and public‑facing content. Maintain a high level of organization, reliability, and follow‑through across all marketing projects. Contribute to building a sustainable, scalable content pipeline that supports long‑term organizational growth. Qualifications To perform this job successfully, an individual must be able to engage in each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education/Experience Bachelor's degree in Marketing, Communications, Graphic Design, Digital Media, or a related field. 1‑2 years of marketing, content creation, or social media management experience (relevant internships accepted). Demonstrated graphic design skills; proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva required. Video editing experience required; proficiency with Adobe Premiere Pro, CapCut, or a comparable platform. Experience creating short‑form video content for social media platforms (Reels, TikTok, LinkedIn video). Strong organizational and project management skills with high attention to detail and proofreading ability. Proficiency with social media platforms, scheduling tools, and basic analytics. Experience with Loomly, HubSpot, Asana, or Google Analytics preferred. Excellent written and verbal communication skills. Strong visual intuition and understanding of brand aesthetics. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr
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