Sr. Customer Marketing Manager

Senior Customer Marketing Manager

We are partnering with a fast-growing healthcare AI platform to hire a Senior Customer Marketing Manager to build the customer evidence engine from zero to one. The product is proven in market; now we need someone who can systematically prove value through ROI storytelling, customer programs, and multi-format content that arms sales with sharp proof points.

What You'll Own

• Build and own the full customer evidence engine, defining how the company captures, validates, and tells ROI stories through case studies, testimonials, and other proof assets.

• Produce multi-format content (video, written, and audio) that highlights measurable outcomes for complex enterprise buyers in healthcare and other regulated environments.

• Launch the organization's first Customer Advisory Board (0→1): define audience, charter, cadence, member recruiting, and ongoing operating rhythm.

• Stand up and orchestrate a reference program, including sales references, analyst references, awards submissions, and a pipeline of customer speakers for events and webinars.

• Embed voice-of-customer across website, sales materials, ABM programs, events, press, and product launches in close partnership with brand, content, and design.

• Use AI tools (e.g., Claude, ChatGPT, Descript, Captions, HeyGen) as core infrastructure to compress production timelines and scale your impact without needing a large team.

Ideal Background

• 4–8 years in B2B SaaS customer marketing, content marketing, or product marketing, with clear exposure to complex enterprise sales cycles.

• Experience building customer evidence programs: case studies, reference programs, CABs, and structured VOC initiatives tied to revenue.

• Background in high-growth vertical SaaS or B2B startup environments where you've operated with high ownership and ambiguity.

• Healthcare, healthtech, or other complex/regulated enterprise domain experience is strongly preferred.

• Hands-on multi-format content producer: comfortable driving interviews, scripting, and creating video, written, and audio assets yourself.

• Fluent with AI-native workflows and tools in your daily work (e.g., drafting, editing, repurposing content, and synthesizing customer insights).

How You Work

• Strategic, investigative storyteller who can dig into data and customer conversations to surface compelling ROI narratives.

• Revenue-focused and comfortable working directly with sales leadership and customers to define what "proof" actually moves deals.

• Comfortable in a zero-to-one environment: you enjoy building programs, playbooks, and assets from scratch rather than inheriting a mature function.

• Quality-obsessed, with a strong eye for narrative, structure, and visual clarity, not just output volume.

Location, Reporting

• Senior individual contributor role, reporting into marketing leadership and working cross-functionally with sales, product, and customer success.

• Hybrid role based in either San Francisco or New York City; candidates must be able to be in-office regularly in one of these hubs.