Regional Manager

Regional Sales Manager

The Regional Sales Manager leads a remote team of Dedicated Sales & Training Representatives to deliver sales growth, brand awareness, and market share for various brands in retail. The role centers on coaching, performance management, and operational excellence across retail locations in several states.

Key Responsibilities:

• Lead, coach, mentor, and develop a remote field team to drive sales, brand awareness, and market share.
• Serve as the dedicated expert ensuring each team member's success in client service, sales targets, and service order execution.
• Act as liaison between representatives, management, and clients—overseeing day-to-day deliverables, promotions, and assignments.
• Ensure success across several states covering dozens of retail locations, anchored by measurable KPIs.
• Ensure compliance with company policies and procedures across all regions/markets.
• Maintain strong relationships with your team and all stakeholders.
• Use analysis skills to demonstrate results and hold teams accountable.
• Recruit top talent to fill vacancies where applicable.
• Lead with enthusiasm and adaptability.
• Travel locally and regionally (up to 80% weekly)
• Flexibility to work weekends/holidays aligned to client sales targets and peak volumes.

Example KPIs (to be tailored to program):

• Sales revenue and unit sell-through vs. target.
• Brand awareness measures (e.g., demos, displays, and feature compliance).
• Market share, attach rates, and conversion metrics.
• Training completion, certification rates, and mystery shop scores.
• Coverage: visit frequency, store engagement, and promotion execution adherence.

Qualifications:

• Undergraduate bachelor's degree preferred; High School Diploma required.
• 2+ years of management experience in retail, retail operations/distribution, merchandising, sales, marketing, or service organizations.
• 3+ years in retail, merchandising, and/or consumer packaged goods.
• Field, Account or Client management experience is desirable.

Compensation & Benefits:

Competitive salary; comprehensive benefits package.

EEO & Inclusivity:

Premium is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

About Us:

Premium Retail Services is a part of Acosta Group – a collective of the industry's most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. Since 1985, Premium has been a top provider of sales and merchandising services, reshaping retail through innovation and excellence for hundreds of renowned brands across retail categories. With 12,000+ employees across the U.S. and Canada, we are a people-first company, and we strive to ensure our team members enjoy their jobs, feel valued, and emulate our core beliefs – that's why we frequently promote from within. We encourage our employees to innovate and expand new horizons, making internal development our cornerstone. Find your place at Premium – whether it's merchandising, sales or brand advocacy, there's a spot for you on our team.