Marketing Communications Specialist

The Marketing Communications Specialist supports the execution of OTR’s global marketing strategy through project management, content development, digital marketing, trade show coordination, website content management, sales support and agency coordination. The role is expected to independently manage marketing projects, leverage AI and digital tools to improve efficiency, and help reduce reliance on external agency resources while supporting business growth. Essential Functions : Reasonable accommodations may be made to enable individuals with disabilities to perform these essential function s. Manages and executes marketing communications projects across print, digital, social media, email, video, PR and event channe ls.Develops and maintains the marketing calendar and coordinate project timelines, priorities and deliverabl es.Creates and updates marketing collateral including brochures, product literature, presentations, sales tools, trade show materials and customer-facing communicatio ns.Supports product launches and commercialization initiatives through development of launch materials and sales enablement too ls.Coordinates trade shows, conferences, customer events and exhibitions, including logistics, vendors and post-event reporti ng.Partners with OE and Aftermarket sales teams to develop presentations, customer communications and marketing support materia ls.Coordinates agencies, freelancers, writers, designers and other external marketing resourc es.Helps reduce external agency spending through effective internal execution, project management and utilization of AI-enabled workfl ws.Maintains and updates website content, blogs, landing pages and digital asse ts.Supports social media planning, publishing and reporting activiti es.Measures and reports campaign performance using CRM, marketing automation and analytics too ls.Identifies opportunities to improve marketing processes, workflows and operational efficien cy.Other duties can be assigned based on company needs and employee capabiliti es. Competenc ies: Communication Profic iencyTime Manag ementCreative Abil itiesProblem Solving S killsPersonal Effectiveness/Credib ilityEthical Responsib ilityCustomer Se rvice Required Skills / Abil ities: Strong project management skillsSelf-motivated, flexible and able to work indepe ndentlyStrong written and verbal communication skillsExcellent interpersonal and customer service skills.Excellent organizational skills and attention to detail. Supervisory Respons ibility: This position has no direct supervisory responsibilities. At times, due to projects or work assignments, employee will need to coordinate and direct a team in order to meet/satisfy individual/company ob jectives. Work En vironment: This position operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, and filing cabinets. At times, employee might be exposed to manufacturing environment, including forklift traffic, fumes, noise, and operating manufacturing equipment. Physi cal Demands: Prolonged periods of sitting at a desk and working o n a computer.Must be able to lift up to 15 pou nds at times. Position Type and Expected Hours of Work: This is a full-time position. Days and hours of work are Monday through Friday, 8:00AM to 5:00PM. In order to meet our customer demands and internal objectives, at times this role will be required to work outside of the normal schedule, incl uding w eekends. Travel: Some overnight travel is expected for this position. There will be local day travel and overnight travel as it is related to event coordination, training activities or support of assigned plants/locations. Required Educati on and Experience: Bachelor’s degree in Marketing, Communications, Public Relations , or related field.4–6 years of B2B marketing, communications or marketing project man agement experience.Trade show and event man agement experience. Preferred Educa tion and Experience: Industrial, manufacturing, construction, agricultural or heavy-equipment industry experience preferred.HubSpot, Salesforce, CRM or marketing a utomation experience.Experience utilizing AI tools such as ChatGPT, Claude or Microsoft Copilot.Experience coordinating agencies and external vendors.Understanding of web publishing/digital platform content requirements.Experience working in a fast-paced, experience preferred.Experience creating and editing marketing collateral using templates and desk owledge of M S Office. Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Other job duties and responsibilities may also be assigned by the incumbent’s manager at any time b ased upon Company need. OTR Engineered Solutions is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, veteran status, genetic information or any other legally protected c classification or status. #J-18808-Ljbffr OTR Engineered Solutions