Retail Marketing Analyst
$57.98k - $75.41kKia America
At Kia, we're creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our culture is fast-paced, collaborative, and innovative. Our people thrive on thinking differently and challenging the status quo. We are creating something special here, a culture of learning and opportunity, where you can help Kia achieve big things and most importantly, feel passionate and connected to your work every day. Kia provides team members with competitive benefits including premium paid medical, dental and vision coverage for you and your dependents, 401(k) plan matching of 100% up to 6% of the salary deferral, and paid time off. Kia also offers company lease and purchase programs, company-wide holiday shutdown, paid volunteer hours, and premium lifestyle amenities at our corporate campus in Irvine, California. Status Exempt General Summary Assist Retail Marketing Manager in planning, organizing, and prioritizing all regional marketing, advertising and promotional activities in accordance with corporate and regional objectives. Interface with dealers, DSMs, regional staff and corporate staff on all training and questions on marketing and incentive programs to ensure the proper communication and execution of such programs. This role offers hands-on training and exposure to all areas of our Regional operations, with a path for career growth. It is designed as a management trainee position, with the long-term goal of developing future District Managers, which will require field travel and relocation. Essential Duties And Responsibilities
- st Priority - 30% Assist Retail Marketing Manager with the coordination of all advertising programs and activities, including dealer marketing group meetings, DAS and regional marketing stimulation fund tracking.
- nd Priority - 20% Prepare and distribute regional reports to monitor sales, digital KPIs/sales, marketing, customer satisfaction, and training activities.
- rd Priority - 20% Ad-hoc projects as requested by regional management.
- th Priority - 15% Administration of regional promotions, auto shows, training and incentive programs.
- th Priority - 10% Administer special incentive programs, including the communication of all regional marketing and incentive programs to dealers, DSM's, regional and corporate staff, monitoring of payments, and enforcing policies and procedures with dealers.
- th Priority - 5% Assist and administer Digital Marketing & Advertising, digital communications and digital education activities for Regional Management, Field Staff and dealers.
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