Retail Sales Associate

Job Description

Job Description

About the Job

Position Title: Retail Sales Person Creation Date: February 21, 2018
Reports to: Store Manager
Revision Date: September 30, 2021

POSITION SUMMARY: Introduce tire products and automobile repair/maintenance services to customers in person and/or with other store associates to help maximize total sales, store profits, and customer satisfaction, loyalty, and retention.

RESPONSIBILITIES AND DUTIES: The responsibilities and duties of this role include, but are not limited to: Selling and Sales Promotion (~65% of time) 

• Personally handles customer needs in areas of sales, service, complaints, adjustments, etc. 
• Contact customers, particularly in the service department, to assess needs for tires and car service to close sales opportunities. 
• Checks tickets, making sure all tires on every vehicle are inspected and customers needing tires are asked to buy. 
• Solicits and promotes customer use of the CFNA Credit Card as frequently as possible. 
• Introduces new products to achieve appropriate sales. 
• Keeps the tire selling area and tire displays clean and properly set up at all times. Ensures that the correct tires are on display, with the correct display materials. Assures store environment exhibits a clean and professional image. 
• Follows and executes appropriate CSDS steps.
• Administers sales promotion programs. 
• Using display and advertising materials provided, sets up inside and outside displays, including special “as advertised” displays to create continuous emphasis on merchandise offered during promotions, and takes them down after the promotion. 
• Assists the store manager in attaining Store Team Budget objectives and contributes to personal attainment. 
• Makes tire adjustments and settles customer complaints or refers those not finalized to the Store Manager. 
• Directly handles customers in areas of sales, service, complaints, adjustments, etc., including greeting and handling customers to conclusion in-store and over the telephone.
• Handles customer complaints and tire adjustments.
• Develops customer loyalty and retention through relationship selling. 
• Grows profit through service or tire recommendations as needed by the customer, including alignments, flushes, scheduled maintenance services, etc.

Recording (~15% of the time):

• Enter customer invoices, credit tickets, etc. 
• Operates P.O.S. terminal.
• Maintains monthly and perpetual inventory accuracy.
• On a limited basis, performs operating functions as necessary, accepts payments, furnishes information, takes orders, etc. Information Coordination (~10% of the time). 
• Assists the manager during store meetings with all teammates to cover current advertising and promotion. 
• Shop competition and keep other teammates informed on what the competition is advertising.

Miscellaneous Functions (~10% of the time):  

• Opens and/or closes the store as required and directed, which includes cash control and asset protection. 
• Attends all store, area, and special meetings as required by store or area management. 
• As needed, helps to unload merchandise shipments, changes and balances tires in the service department (after appropriate training), constructs store displays, and performs other duties that are necessary to meet customer relationship requirements. 
• Practices courtesy, honesty, and good judgment with all customers and store teammates. 
• Other duties and tasks as assigned by the store or area manager.

MINIMUM QUALIFICATIONS:  

• High School Diploma or equivalent.
• 2-years of consumer retail sales experience - Must be able to communicate with and assist customers in the areas of sales and complaints to ensure customer retention and loyalty.
• Problem-solving as it relates to customer complaints.
• Must have a valid automobile driver’s license at all times and be able to drive customer and company vehicles.
• Must complete and maintain all of the current and required BSRO store education courses & modules required for this position.

 
PREFERRED QUALIFICATIONS:  

• 2-year degree or non-traditional education through training program completion, certification, or other evidence of the growth mindset that is needed in this candidate. 

PHYSICAL DEMANDS:

• Customer Service or Sales floor counters are between (39in. & 44in.) 
  • Paperwork and printers are between (18in. & 39in.) 
  • Operate the computer to look up parts and materials, as well as invoice customers. 
  • Work directly with customers throughout the day. 
  • Retail locations can see between 15 and 55 customers per day, depending on the location. 
• Store Displays o Setup and take down outside tire rack requiring (45 lbs.) of force to push down on the jack to lift the rack and (30 to 65 lbs.) to push/pull rack in and out of the store o Stack tires outside store for displays between (1in. & 72in.) 
  • Tires on wall displays are between (1in. & 75in.) 
  • Tires can weigh between 11 lbs. & 72 lbs.) with the average at (27 to 35 lbs.) 
  • Set up and take down signs outside the store as needed. 
  • Spray tires with black paint prior to putting them on display to cover manufacturing lines.
• Store Upkeep of May setup and take down outside tire rack requiring (45 lbs.) of force to push down on the jack to lift the rack and (30 to 65 lbs.) to push/pull the rack in and out of the store. 
  • May stack tires outside store for displays between (1in. & 72in.). 
  • Store displays are between (1in. & 75in.). 
  • Tires can weigh between 11 lbs. & 72 lbs.) with the average at (27 to 35 lbs.). 
  • Set up and take down signs outside the store as needed. 
  • Spray tires with black paint prior to putting on display to cover manufacturing lines. 
  • Use a dry mop or broom if needed to keep the floor clean. 
  • Stock paper products and soap in the restrooms. 
  • Use rags or paper towels and spray bottles to keep displays, counters, and other areas clean. 
  • All cleaning supplies and paper products weigh less than 5 lbs.).

Store Deliveries:

• Tire deliveries contain between 90 & 400 tires 1 time per week, depending on the retail location.
• Storage racks are between (4in. & 106in.) o Depending on the retail location, tires can be stored in the following manner  : Stack tires on carts between (1in. & 72in.) to take to storage. Then place in storage racks.  Roll tires to storage and place in storage racks  . Roll tires to storage and place on a conveyor between (18in. & 43in.), then into racks  . Roll tires to storage and place them into stacks. Tires weigh between 11 lbs. & 72 lbs.). The majority of tires weigh between 27 lbs. & 35 lbs.).
• Shop Floor opening doors requires (20 to 45 lbs.) of lifting force.
• Closing doors requires (20 to 80 lbs.) of pulling force without the use of body weight. 
• Drive customer vehicles. Pull new tires for customers weighing between (11 lbs. & 72 lbs.) with the majority between (27 & 35 lbs.). Tire racks are between (4in. & 106in.) with ladders and step ladders available, depending on the store. Supplies are between (5in. & 112in.), with ladders and step ladders available, depending on the store. 
• Supplies weigh between (1 & 42 lbs.) WORK ENVIRONMENT: Daily duties involve working within a 3 to 25-bay retail automotive service store. Stores are open 7 days per week, 75 – 91 hours, and constant adjustments in service staffing levels are required to match the sales/work flow. 

The Retail Salesperson works with teammates in the area of the store which have: 

• Cold work environment in the winter with a cold cement floor. 
• Hot work environment in the summer. 
• Need for continual implementation/maintenance of all Safety & Health and environmental policies with knowledge, skill, and good judgment. Bridgestone Retail Operations, LLC operates more than 2,200 stores and employs over 22,000 teammates. Our locations include Firestone Complete Auto Care, Tires Plus, Hibdon Tires, and Wheel Works. We are one of the most trusted automotive care providers - join our team today! Your knowledge is EXACTLY what we need. We are an Equal Opportunity Affirmative Action Employer. “One of our strengths is found in our commitment to serve a diverse customer population with diverse teams of teammates."