Media Planner

Media Planner We are Heartbeat, the Challenger Agency in healthcare marketing & advertising. We dedicate ourselves, every day, to tearing down the status quo and ensuring our clients brands are impossible to ignore. If you're interested in overturning traditional thinking and opening the eyes of HCPs & Consumers alike to new healthcare options, you might be our next Media Planner. Overview Across 2-3 years of experience, you've built a legit foundation in Media Planning. These are the skills you've totally nailed: Media planning experience across multiple channels Working knowledge of 3rd party software, specifically, DoubleClick, MRI and the Nielsen suite Understanding of CPM, CPC, CPA, and CPL buying models Proficiency in Microsoft Excel and PowerPoint Experience working with pharma clients preferred Responsibilities Our team is looking for someone who makes creative suggestions and provides input throughout campaign creation and ongoing optimization. Beyond that, here's how you'll make your mark: Ability to present ideas and gain consensus and support A high level of energy and initiative to explore, conceptualize and implement new processes and work flows Ability work independently while contributing to team goals Qualifications Media Planner is where you'll start, but we're always planning for where you'll go. Our Media Planners are all expected to hone skills that will help build on their careers. Those skills include: Knowledge of the terminology and mechanics of the advertising industry Strong negotiation skills Strong organizational skills and the ability to multi-task in a fast-paced environment Superior communication skills Heartbeat is the healthcare marketing & advertising Challenger Agency, headquartered in NYC and powered by ~300 smart people all over the US. We've been named "Best Place to Work" by AdAge and MM+M eight times, celebrated as a "Diversity & Inclusion Champion" by MedAdNews, and heralded as an iconoclastic creative community for more than a quarter century. We care about three big things:

1. Ensuring our Client Brands are Impossible to Ignore We take on brands intent to break through entrenched habits, reach audiences others struggle to move, and stand apart in markets crowded. That means every challenge, every decision is an opportunity to find blue water, invent a new solution, or conjure Creative that provokes & delights. Checking a box is not in our DNA.
2. Standing as Challengers to the Status Quo

As sherpas & partners to marketers who have big mountains to climb and the motivation to make it happen, we relentlessly deliver on our core values: ambition, insight, invention, courage, and positive impact. This isn't for everyone. It is definitely for us. 3. Being the Best Place You'll Ever Work We're the most diverse agency in healthcare, by design: being the Challenger Agency means outside perspectives and new thinking aren't niceties. They're necessities. We foster that with compassion, curiosity, and a healthy dose of comic relief. Advertising can be hard: so we take every moment to celebrate. We hope you'll experience all that for yourself. Heartbeat is a proud member of Publicis Health, one of the largest health communications networks in the world. Publicis Health is one of the four solutions hubs of Publicis Groupe, offering us unparalleled global reach and resources. Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. All your information will be kept confidential according to EEO guidelines. Heartbeat