Chat Agent

Job Description

Job Description

Chat Agent / Dealership Business Development Center Advisor

Training Location: Warren, Michigan

Work Arrangement: Remote after three weeks of required on-site training

Position Type: Contract

Pay: $19.00 per hour

Benefits: Begin on Day 1

Additional Benefits: Paid time off and paid holidays

Position Overview

Reliance One is hiring a Chat Agent/Dealership Business Development Center Advisor for an established automotive company.

This customer-focused position supports a large network of national and international automotive dealerships through web chat, email, and other digital communication channels. The Chat Agent/BDC Advisor will answer vehicle and product questions, discuss customer concerns, explain promotions, schedule dealership appointments, and convert sales and service inquiries into qualified leads.

The ideal candidate is a strong writer and communicator who can manage multiple conversations, build rapport quickly, and provide personalized solutions in a fast-paced remote customer service environment.

Candidates must be available to complete three weeks of on-site training in Warren, Michigan before transitioning to remote work.

Key Responsibilities

• Represent automotive dealerships through web chat, email, and other digital communication channels.
• Assist customers throughout the vehicle research and purchase process.
• Answer questions about vehicles, products, features, benefits, incentives, and promotions.
• Convert vehicle sales and service inquiries into qualified dealership leads.
• Schedule dealership appointments and provide accurate follow-up information.
• Meet established customer service, productivity, lead-conversion, and department performance goals.
• Provide consultative assistance based on each customer’s needs and concerns.
• Respond professionally to frustrated customers and take ownership of each interaction.
• Build positive relationships with customers, dealerships, and internal team members.
• Maintain current knowledge of automotive products, promotions, and dealership operations.
• Accurately document customer interactions and outcomes.
• Manage multiple conversations and tasks simultaneously.
• Recommend improvements that enhance customer satisfaction, productivity, and efficiency.
• Participate in required training and professional development.
• Deliver courteous and professional service to all internal and external customers.

Required Qualifications

• Bachelor’s degree.
• One to two years of customer service experience.
• Strong written communication, grammar, spelling, and reading-comprehension skills.
• Proficiency with computer navigation and typing.
• Ability to communicate professionally through web chat, email, and digital messaging.
• Ability to manage multiple customer interactions and competing priorities.
• Strong attention to detail and organizational skills.
• Ability to meet deadlines and performance goals.
• Positive, self-motivated attitude and strong work ethic.
• Excellent interpersonal and rapport-building skills.
• Ability to complete three weeks of required on-site training in Warren, Michigan.
• Ability to work independently and remain productive in a remote environment after training.

Preferred Qualifications

• Automotive dealership, business development center, lead-generation, or digital sales experience.
• Journalism, creative writing, communications, or professional writing experience.
• Experience working with customer service or web-chat software.
• Experience converting online inquiries into sales or service appointments.
• Familiarity with automotive products, dealership operations, or vehicle purchasing.

Reliance One, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex—including pregnancy, sexual orientation, and gender identity—national origin, age, disability, genetic information, protected veteran status, or any other characteristic protected by applicable law. Reasonable accommodations are available to qualified individuals with disabilities.

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