Senior Digital Marketing Specialist

Senior Digital Marketing Specialist

Job Category: Marketing

Location: US - Massachusetts - Waltham

Meet Our Team:

Pega is, a major American software company founded in 1983 and based in nearby Waltham, Massachusetts. It provides an enterprise low-code platform focused on AI-powered decision-making, customer relationship management (CRM), and workflow automation

Picture Yourself at Pega:

You will be responsible for fostering best practices and driving digital excellence among UX, IT and business decision-makers.

• ​You will transform design concepts and mockups into production-ready digital experiences using Drupal CMS, Pega’s Design System, and React components. Build prototypes, ensure brand compliance, and deliver scalable experiences using modern agentic engineering tools and methodologies.

• Promote digital excellence and educate cross-functional digital teams on best practices for agentic engineering.

• Support development of digital pattern library with UX team, digital style guide with brand team, and digital templates for site development work with content publishing team.

• Ensure that Digital project outcomes meet visual design guidelines and high-quality standards.

What You'll Do at Pega:

Collaborating with cross-functional Digital and UX teams.

• Drive development of flagship digital experiences on Pega.com and act as the technical bridge between Digital Marketing and IT/DEV.

• Translate business requirements into technical tickets, participate in sprint planning, UAT, and align stakeholders across teams.

• Work with Digital Strategy and Design/UX owners to concept and envision world-class digital experiences on pega.com.

• Ensure that digital solutions are aligned with brand and visual design guidelines.

• Ensure assignments are delivered on time, in scope and meet key needs of the company and executive stakeholders.

• Establish collaborative relationships with strategists, developers, marketing team leaders, creative and business stakeholders without compromising ability to strongly advocate in defense of strategic and user-centric design experiences.

Who You Are:

• Preffered experience with corporate digital design systems

• 3-5 years of experience working with SEO and analytics tools familiarity

• Prior experience working with B2B corporate website experience

• Strong interest in embracing AI and leveraging LLMs/Agents

What You've Accomplished:

• Strong experience with Drupal or enterprise CMS platforms

• Strong understanding of HTML and CSS. JavaScript skills - specifically React - are a plus

• Experience with Figma/Figma Make, Claude Code/Design, or other AI-assisted design and coding tools

• Experience working with developers in agile environments

• Strong understanding of UX, SEO, Digital Marketing, and user-centric digital design practice and principles

• Experience scaling reusable components and frameworks

• Demonstrated experience building, managing and growing relationships with technical web development teams

• Strong oral communication and presentation skills

Pega Offers You:

• Gartner Analyst acclaimed technology leadership across our categories of products

• Continuous learning and development opportunities

• An innovative, inclusive, agile, flexible, and fun work environment

• Competitive global benefits program inclusive ofpay + bonus incentive, employee equity in the company

Additional Information

Base salary range for this role is 84,200 - 125,800 USD annually. This role may also be eligible for annual bonus OR commission, as well as benefits and other incentives.

The final compensation will be determined during the offer process based on the candidate's education, experience, skills, and qualifications, as well as market conditions and may vary from the posted range. We will share an information on benefits, bonus/commission, and other pay components for this role at the relevant recruitment stage.

Job ID: 23901

AI in Action – Responsible Use of AI in Recruitment

Pega embraces the responsible use of artificial intelligence (AI) to improve efficiency, consistency, and fairness across our business. We encourage thoughtful and ethical adoption of AI technologies that support people—not replace them. We may use AI‑enabled tools in our recruitment process. These tools are designed to assist us by providing insights and operational support.

All hiring decisions are made based on human review and judgment. You may have the right to request human review, provide additional information, or raise questions about how such tools are used.

Culture

At Pegasystems, we foster an environment where people feel valued and empowered to contribute their best. With global clients across industries and regions, we know our success depends on the unique perspectives, experiences, and talents of our people. Ours is a workplace where everyone can grow, collaborate, and deliver meaningful outcomes.

We encourage candidates from all backgrounds and experiences and focus on the core competencies and mindset needed to thrive in a role.

As an Equal Opportunity employer, Pegasystems will not discriminate in its employment practices due to an applicant's race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, veteran or disability status, or any other category protected by law.

This same mindset shapes how we work, encouraging curiosity, continuous learning, and smarter ways of working with AI. At Pegasystems, we believe the best ideas come from curious people who embrace change, learn continuously, and use AI to work smarter and move faster. Guided by our values, we bring a growth mindset to every challenge and create lasting impact together.

Export Compliance

For positions requiring access to technical data subject to export control regulations such as this, Pegasystems may need to obtain export license approval from the U.S. Government and EU Authorities for certain individuals.

Accommodations

If you require reasonable accommodations under the Americans with Disabilities Act (US only) or comparable regional regulations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process,or contact (US only) 1-888-PEGA-NOW and/or 225 Wyman Street Waltham, MA 02451 ATTN: Benefits.

Ready to build a Blueprint?

Choose the reinvention engine for your needs.

For workflows & app design

Reimagine your processes and turn any workflow into a build-ready application with confidence.

For marketing & CX strategy design

Visualize customer journeys and engagement strategies across all touchpoints and activate them.

It is Pega's policy to engage, recruit, hire, promote, train, discipline, and compensate in all job classifications, without regard to race, color, sex, religion, national origin, age, disability, sexual orientation, gender identity, veteran status, or any other category protected by law.