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Senior Marketing Data Analyst

The Misch Group

Senior Marketing Data Analyst

Department: Technology & Software

Employment Type: Full Time

Location: California

Description

Location: US

Department: Sales and Marketing

NextLabs is hiring a Senior Marketing Data Analyst. Public snippets describe the role as owning complex analytics, reporting, business insights, event-management analytics, and performance optimization across marketing channels.

Key Responsibilities
  • Lead large, complex analytics and reporting projects.
  • Deliver accurate, accessible, repeatable business reporting and insights for stakeholders at all levels.
  • Apply broad knowledge of business and data landscape, standardized reporting, experimentation, and analysis.
  • Support performance discussions across multiple channels.
  • Help the business use data and insights to improve event-management efforts and campaign efficacy.
  • Provide rhythm-of-business analytics support, actionable insights, and recommendations.
  • Optimize and scale flagship events and marketing programs.
  • Use customer/stakeholder-focused analysis and UX best practices so insights are easy to consume.
  • Communicate through visualization, presentation, and storytelling.
Skills, Knowledge and Expertise
  • Senior marketing analytics / data analyst experience.
  • Strong reporting, experimentation, channel-performance analysis, and insight generation.
  • Ability to communicate data through dashboards, presentations, and storytelling.
  • Experience supporting marketing, events, campaign optimization, or demand generation.
Vacancy posted 3 days ago
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