Senior Marketing Web Developer

Role Description

We're hiring a Senior Marketing Web Developer to build and run our marketing websites. This is an engineering-weighted role for someone fluent in a headless CMS (we're building on Storyblok) who writes real JavaScript in a modern framework like React, Vue, or Next.js.

• Most of your time will go to building, maintaining, and improving 150+ individual brand marketing sites — one per pet-care center — run from a small set of centralized templates, each with its own style.
• You'll migrate them onto Storyblok, build new sites from a shared design with no hand-building, and keep them fast, accessible, and search-friendly, while supporting ad-hoc requests from marketing and center stakeholders.
• You'll also integrate real-time booking so visitors can book without leaving the page, and work across the data tools behind marketing at scale, customer data platform, CRM, lifecycle tools, and analytics.
• This is a standalone role today, with room to shape the web team as it forms.

Qualifications

• 5+ years building and shipping production marketing sites, including 2+ years on a headless CMS and a modern JavaScript framework.
• Real JavaScript experience in a modern front-end framework (React, Vue, or Next.js), and judgment on when to use custom code versus the platform's visual editor.
• Fluency in a headless CMS — Storyblok preferred; comparable platforms (Contentful, Sanity, Contentstack) count — with real experience running many sites from one system and editing content in bulk and in code.
• Experience in a professional engineering workflow: Git-based version control, code review, CI/CD deploys, and testing before shipping.
• Understanding how data moves between platforms, with hands-on experience in analytics (Google Analytics, Mixpanel), customer data platform (Segment), and CRM/lifecycle tools (HubSpot, Klaviyo, Braze).
• Hands-on experience wiring third-party tools into sites: booking, forms, call tracking, maps, and tag management.
• Track record building marketing sites that load fast, meet WCAG, and rank well — Core Web Vitals and on-page SEO matter because they move bookings.
• Strong design sensibility, able to turn a design into a polished, on-brand page; comfortable using AI tools to move fast without dropping the quality bar.
• A portfolio of real, live sites you can walk us through, not templates.
• Able to explain a technical tradeoff to a marketer and a brand concern to an engineer.
• Based in the US and able to work regular US business hours.

Requirements

• Experience running a large fleet of sites, or a multi-location brand, from one system with automated site creation.
• Storybook experience, or another headless CMS at scale, on a framework-based front end.
• Ownership of analytics instrumentation and customer data platform, including event taxonomy and data troubleshooting.
• Background in booking, marketplace, or local-services businesses.
• Conversion and SEO win you can point to.
• Experience in pet care, local services, or other fragmented small-business industry.

Benefits

• Health, vision, dental, long & short-term disability, and Life insurance
• A Startup mentality company with stable funding
• 401k match
• Pet Care discounts
• Flexible Time Off
• Opportunity to grow your career with a network of like-minded professionals