Junior Media Account Manager
PopReach Games
This position is required to be on-site in our Holbrook, NY office.
About Our Company SHIFT44, a four-time (2020, 2021, 2022, 2023) Inc. 5000 Fastest Growing Companies in America, is part of Ionik Corporation (TSXV: INIK) following the acquisition in November 2023. SHIFT44 is a data-driven marketing services company that helps businesses acquire their best customers by utilizing proprietary digital technology and an expansive consumer audience. Led by a team of industry veterans, the company provides customized solutions for customer acquisition by leveraging self-declared, 1st party data, including demographic, attitudinal, and behavioral insights. We deliver meaningful content that captures audiences at scale and connects advertisers with consumers on a performance-based marketing model. SHIFT44 collaborates with major consumer brands like Unilever, Georgia Pacific, Sonic, and Netspend, as well as advertising agencies and growth-minded marketers across the United States. About Ionik Corporation Ionik, a Tier 1 Issuer on the TSX Venture Exchange, with shares also trading on the OTCQB Venture Market, is a technology-driven marketing and advertising solutions company that helps brands, advertisers, and publishers connect with their audiences through data-driven insights and advanced automation. By leveraging its extensive suite of technology, creative expertise, and proprietary first-party data, Ionik optimizes the entire customer acquisition and retention journey. Ionik's platform unifies marketing automation, media activation, and data management to create a seamless advertising ecosystem, helping businesses efficiently source, retain, and monetize their customers. About the Role We are seeking an energetic, creative, and responsible Junior Publishing Manager (Junior Media Account Manager) to join our fast-paced and fast-growing organization. In this position, you will be responsible for managing the day-to-day activities involved with the publishing of SHIFT44 advertising campaigns and clients. This candidate will be a part of the media buying team while working closely with the analytics and operations teams to ensure success for SHIFT44's advertising campaigns. This position is perfect for someone who is self-motivated, analytical, hungry, an extrovert, and a results-driven individual. We like to grow our employees in-house and give them the opportunity to move up in the company and grow their own teams. In addition to office duties, you will have the opportunity to meet and work with managers, executives, and C-suite members of the team. This position is on-site only. Responsibilities:- Develop & maintain strong relationships with publishing partners, inquiring about their promotional channels and business success needs
- Ensure communication is clear with publishing partners to properly match campaign inventory to available traffic inventory, discuss the type of traffic generated, and match the publisher traffic to appropriate campaigns, and campaign targeted demographics match what the publisher is looking for.
- Prospecting and nurturing relationships with both new and old clients.
- Responding to publisher requests in a timely manner.
- Frequent monitoring of KPIs for existing book of clients; Monitor the publisher's activity, analyze performance, identify areas of improvement, and recommend ways to increase revenues.
- Executing optimizations for SHIFT44 campaigns, which includes identifying key features of quality traffic.
- Be able to effectively relay the goals, values, and guidelines of SHIFT44 to publishing partners, always representing SHIFT44 in a positive & professional manner.
- Maintain a high level of communication, recommend new campaigns for publishers, and provide performance feedback to the advertiser team.
- Supply creative packages, campaign assets, and reporting to publishers as needed.
- Represent SHIFT44 at industry conferences.
- Strategize, plan, execute, and optimize all media channels & campaigns (ie, email, display, social media, etc.)
- Adapts proactively to evolving client requirements, maintaining a solutions-first mindset in dynamic situations while driving toward performance outcomes.
- Consistently asks thoughtful, targeted questions that uncover key details, strengthen alignment with publishers and advertisers, and prevent miscommunication or missed opportunities.
- Provide ongoing support for publishing partners, including optimization information, seasonal trends, and network highlights.
- Applies creative, out-of-the-box thinking to develop innovative solutions that adapt to more complex client needs.
- Effectively communicate with support departments, including but not limited to tech, product, and finance, for client inquiries and immediate needs, especially needs that can impact revenue.
- Implement initiatives that enhance publisher productivity, create new growth opportunities, and increase spending & ROAS.
- Ability to communicate with industry veterans in person and through other communication channels.
- Extensive knowledge of key metrics for personal book of business.
- Knowledge of client's marketing needs and practices.
- Able to succeed in and enjoy a fast-paced, quick-witted environment.
- Excellent verbal and written communication skills with the ability to build and manage strong client and publisher relationships.
- Strong analytical mindset with the ability to interpret media metrics, campaign data, and performance trends to drive optimization decisions.
- Strong proficiency in Excel and Microsoft Office.
- Self-starter who thrives in a team environment and is highly coachable, with a willingness to learn from senior team members.
- Strong negotiation and relationship-building skills.
- Understanding of media metrics, campaign tracking, and performance optimization.
- Any technical background (e.g., data analysis, marketing technology, or related fields) is a strong plus.
You'll have direct exposure to managers, executives, and C-suite leaders, giving you insight into the broader strategy of a dynamic media organization.
Work with a passionate, collaborative team that values innovation and creativity.
Competitive compensation package.
401(k) plan with discretionary company matching.
Access to a dedicated Financial Advisor to support your personal financial goals.
Employer contribution toward health benefits.
Employer-paid short-term and long-term disability, AD&D, and life insurance for additional peace of mind. Ready to grow with us? This is an excellent opportunity for someone ambitious and ready to take ownership of their career. If you're looking for a role where you can make an immediate impact and advance in a thriving digital media company, we'd love to hear from you. SHIFT44 strives to foster a sense of belonging for everyone and to create a place for everyone to achieve their highest potential. We provide equal employment opportunities to all employees and applicants and prohibit discrimination or harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Vacancy posted 10 hours ago
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