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Manager, Investment Content

$77k - $143k

RBC Capital Markets, LLC

Join the Global Content Marketing Team within our Global Asset Management (GAM) business. As a Manager for Content Marketing, you will partner with internal teams to generate, refresh, and distribute investment marketing content across diverse media platforms for the US market, and lead the global team's use of AI. What will you do? Partner with Investment, Distribution, and Marketing teams to generate high impact thought leadership across media channels (print, digital, video), ensuring alignment with commercial goals and client needs, with a particular focus on intermediary audiences. Leverage and adapt content from other offices. Refresh and update existing evergreen materials, such as webpages and whitepapers. Support and, where appropriate, take accountability for editorial calendars, timely delivery, impact measurement and stakeholder engagement. Relay key messaging from Investment and Distribution stakeholders to articulate client needs, key messages and client call to action ahead of content production, ensuring these messages are clearly reflected in content output. Using AI tools, leverage insights across different media types, geographies and distribution opportunities, working closely with global content teams to ensure swift leverage of content across regions. Partner with Digital and Marketing teams to analyze content performance, share insights, and identify opportunities for improvement, such as campaign success or A/B testing results. Using AI, pilot new content formats, technologies, and distribution tactics to stay ahead of industry trends. What do you need to succeed? Must‑have 3+ years’ experience in creating marketing content. Strong decision‑making ability, and confidence to challenge/influence senior stakeholders. Proven ability to distill complex concepts into clear, engaging and visually compelling content for institutional and intermediary audiences. Prolific output capacity, problem‑solving agility, and ability to thrive in a fast‑paced, client‑centric environment. Strong stakeholder engagement skills, as well as the ability to take initiative and work independently with high‑level guidance. Experience of deploying AI tools for content optimization and a growth mindset for testing emerging trends, and the ability to consider new ideas or alternatives to processes and content creation. Nice‑to‑have Experience in creating investment insights within content for asset management and knowledge of investment markets. A good understanding of regulatory and compliance framework in the U.S., with other geographies. Benefits Comprehensive Total Rewards Program including competitive compensation and flexible benefits, such as 401(k) program with company‑matching contributions, health, dental, vision, life, disability insurance, and paid‑time off. Leaders who support your development through coaching and managing opportunities. Ability to make a difference and lasting impact. Work in a dynamic, collaborative, progressive, and high‑performing team. Opportunities to do challenging work. Opportunities to build close relationships with clients. Expected salary range: $77,000–$143,000. You have the potential to earn more through RBC's discretionary variable compensation program. RBC is an equal opportunity employer and values diversity, inclusion, and belonging. Location: Boston, United States. #J-18808-Ljbffr RBC Capital Markets, LLC

Vacancy posted 2 days ago
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